Predictions 2023: Fortune Favors The Bold And Focused

See What Will Define Opportunity And Success In 2023

Our predictions span the globe. Explore resources tailored to North America, Europe, and Asia and discover what's coming in 2023.

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The world has changed, and so has your business. The only way to stay ahead of disruption is to anticipate it. You can’t afford to get stuck in a holding pattern. You need insight into what’s next — not just for your industry but for your customers, markets, and competitors.

Get ahead of change with our analyst insight into what’s next. Use Forrester’s 2023 Predictions to understand where future opportunities exist and where growth has the most potential — and how you can move forward with confidence.

Blog

Predictions 2023: Fortune Favors The Bold (And Focused)

Forrester’s Predictions 2023 is here. Discover how smart business leaders can weather 2023’s uncertainty and thrive. Read insights now.

Technology

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Predictions 2023: Future Fit Tech Leaders Will Seize The Day In Tough Economic Times


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Predictions 2023: A Metaverse + NFT Winter Will Cool Market Hype


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Predictions 2023: AI Will Become An Indispensable, Trusted Enterprise Coworker


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Predictions 2023: Economic Uncertainty Slows Some Automation Trends


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Predictions 2023: Tech Leaders Double Down On Cloud-Native While Google Buys More Market Share


Blog

Predictions 2023: Security Pros Face Greater Internal Risks

On top of the usual challenges, in 2023, security pros will see more risk coming from internal forces, such as enabling anywhere work and the future of the office. Learn more in our 2023 predictions.
Video

Predictions 2023: Environmental Sustainability Becomes A Strategic Imperative, Ushering In A Green Market Revolution


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Predictions 2023: Recession Fears And Talent Constraints Make EX Listening Imperative


Blog

Predictions 2023: Smart Manufacturing

The coming year will see manufacturers double down on existing technology initiatives to weather uncertainty and set themselves up for success.
Blog

Predictions 2023: Economic Uncertainty And Climate Shifts Will Shape Edge, IoT, And Networking

From the city to the farm, market forces will have a dramatic impact on edge, IoT, and networking. Learn more in our 2023 predictions.
Blog

Predictions 2023: Tech Teams Set Sights On Communication Coordination To Inform Insights Initiatives

Data and analytics teams are in for a bumpy ride in 2023. Those that can configure their content and communications best will outperform (and outlast) their competitors in the long run.
Video

Predictions 2023: Organizations That Maintain Trust Will Thrive


Customer Experience

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Predictions 2023: CX Teams Thrive Or Wither Based On What They Do Now


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Predictions 2023: Consumers Will Spend More And Demand Better


Marketing

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Predictions 2023: Market Volatility Forces B2C CMOs To Play It Safe


Blog

Predictions 2023: Bold Shifts In Retail Models Will Be The Salve For Uncertain Times

In 2023, retail models will need to adapt to tap into new sources of profitability, which will become more critical amid economic headwinds.
Video

Predictions 2023: Winning B2B Organizations Refocus Around The Customer


Industry

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Predictions 2023: Commerce Operations Will Change The Game


Blog

Predictions 2023: Banks Will Batten Down The Hatches But Prepare For The Upturn

Inflation, rising interest rates, and the war in Ukraine are creating a challenging landscape for the banking sector, yet wise firms will invest with the long term in mind.
Blog

Predictions 2023: Public Sector Hesitancy Hinders Crisis Preparedness

As governments gradually return to pre-pandemic ways of operating, they must gird themselves for an uncertain future.
Video

Predictions 2023: Payments Players Focus On Fundamentals


Blog

Predictions 2023: Retail Health, Decentralized Trials, And Wellness Are On The Front Lines

To keep pace with sweeping changes, healthcare organizations must invest in transformation and their workforce talent, or risk their market foothold.

Webinars

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Forrester Predictions 2023

Explore 12 Predictions For 2023 Opportunity — And Success

Forrester Predictions 2023

Explore 12 Predictions For 2023 Opportunity — And Success

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Attend Our Predictions 2023 Live Webinar

Join our analysts for a live webinar to learn how you can use Forrester’s 2023 Predictions to move your business ahead with bold action and clear focus.
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