Government agencies are challenged to do more with less — to improve the citizen experience while finding cost efficiencies as budgets keep shrinking. This means evolving digital capabilities, reducing technology debt, and minimizing organizational inertia that has limited government organizations’ ability to adapt and respond to their customers.

Forrester’s Government Offerings


Forrester’s Age of The Customer Research helps government leaders anticipate the future, lead change, and advance their organization to catch up with evolved citizen expectations. Packed with insights, Forrester’s research helps you build a vision and strategy to address urgent issues, such as modernizing your data infrastructure, strengthening cybersecurity, and improving customer experience (CX) across all government touchpoints.

Forrester’s Age of the Customer Research includes:

  • Playbooks that give you the tools to translate complex strategies into pragmatic, executable steps.
  • Frameworks and methodologies that bring structure and clarity and help you take the most direct, tested, and proven path to success.
  • Analyst engagements to translate the power of research into your unique context and need.
  • Market forecasts to give you a quantitative, data-driven picture of today’s market landscape.
  • Digital experience reviews that highlight best practices for digital and mobile experiences.
  • Maturity model assessments to gauge your organization’s maturity level and identify opportunities for growth.

Forrester’s Age of the Customer Research is delivered through written reports, webinars, podcasts, virtual and in-person events, and one-on-one analyst engagements.

Executive Programs

Forrester’s Executive Programs combine the power of Forrester’s thought leadership with peer-level expertise to help government leaders develop a deep understanding of key challenges, accelerate time-to-impact, and future-proof their agencies’ strategies.

With ongoing support from seasoned executive partners, government leaders can get help to build their strategy and plot their course of action with access to relevant research and a range of expert support and resources.

Executive Programs include:

  • Pairing with an executive who has worked in your field.
  • Onsite strategy sessions with the executive partner that can be attended by team members.
  • Access to Forrester’s CX, marketing, and technology research.
  • Time with Forrester analysts to understand how to act on the research.
  • Participation in Forrester webinars.
  • An exclusive VIP peer networking opportunity at a Forrester event.


Forrester offers certification courses backed by decades of expertise and world-class research. Complex content is made accessible through a unique microlearning approach that leverages bite-size learning sessions, helping you absorb the content quickly and put it into practice immediately.


Fueled by Forrester’s customer-centric research and data, our seasoned experts partner with you to implement modern strategies that align and empower teams to deliver on a shared vision for growth. From vendor selection to content creation and ROI measurement, we apply leading research, frameworks, and best practices to drive meaningful and long-lasting impact faster.


Forrester events are thoughtfully designed and curated experiences that help you grow your vision, improve your strategy, hone your skills, and make valuable connections. We offer a suite of events across the globe to inspire, equip, and embolden government agencies’ leaders.

Featured Government Insights

Forrester’s Objectivity

Integrity, objectivity, and rigorous research methodologies are core to our work — our opinions can’t be bought.


New Forrester Data Shows Wide Disparities In US Federal Customer Experience (CX) Quality Despite Overall Gains

Rick Parrish December 10, 2021
Average Federal CX Ekes Out A New High, Still Trailing The Private Sector It’s a new White House priority to provide “excellent, equitable, and secure federal services and customer experience.” To help understand the state of the federal CX, Forrester has published a US federal CX Index (CX Index™) report since 2015. This year, in […]

The President’s New Management Agenda Has A Clear Approach To Strengthen Customer Experience

Rick Parrish November 22, 2021
The new PMA has three priorities: employee experience, customer experience, and managing the business of government. In this blog post I evaluate the CX priority and offer advice to implement it.

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US Government Contracting Vehicles

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UK Government Frameworks

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Asia Pacific

Australian Government Frameworks

Government Agency Panels
Federal Government Digital Transformation Agency Agile Delivery and Governance; Cyber Security; Strategy and Policy
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Department of Communities and Justice General & Strategic Consulting; ICT Professional Services
Queensland Government Department of Digital Economy ICTSS.2005 – ICT Research Services
Victorian Government Healthshare Victoria Professional Services
Buying For Victoria Technology Professional and Advisory Services
South Australia Goverment South Australia Tenders & Contracts Technology Professional and Advisory Services
West Australia Department of Finance Technology Professional and Advisory Services
ACT Government Procurement ACT Technology Professional and Advisory Services
Northern Territory Department of Industry, Tourism, and Trade / ICN NT Technology Professional and Advisory Services
New Zealand Ministry of Business GETS; Technology Professional and Advisory Services
Complimentary Webinar

Accelerate The Digital Future Of Government With A Customer Obsessed Strategy

Learn more about how to accelerate the digital future of government with a customer obsessed strategy in this complimentary on-demand webinar.

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