Digital Leaders

Enhance The Business Value Of Digital Products And Experiences

Emerging market dynamics such as artificial reality and supply chain challenges have spurred changes in consumer behavior and accelerated the pace of digital disruption. Digital leaders are under pressure to leverage the skill sets, technology, and data necessary to deliver distinguished digital experiences that will win over today’s empowered consumers.

For many leaders today, this means fundamentally transforming their digital strategies for engaging customers, including achieving a renewed understanding of what consumers value and what it means to deliver truly relevant experiences.

Challenges You Face

It’s a demanding time for digital leaders. Businesses struggle to align on the role of “digital,” and the maturity of digital organizations varies across industries and regions. At the same time, disruption is in full force as emerging technologies change consumer demands. We understand the challenges in front of you as you explore innovative ways of getting ahead:

  • Dynamic competition and the threat of new entrants and commercial models
  • Gaps between great digital experiences and lackluster physical products
  • An acute need for robust internal and external ecosystems to deliver world-leading digital experiences
  • A lack of metrics and measurements that link digital experiences to business goals

How Forrester Helps You Drive Business Results

Forrester helps digital business and strategy leaders meet the needs of today’s empowered consumers while reimagining the role of digital experiences and expertise to drive future growth.

Bold Solutions Fit For You

Forrester helps digital business and strategy leaders meet the needs of today’s empowered consumers while reimagining the role of digital experiences and expertise to drive future growth.

Win With Superb Digital Experiences

Forrester Decisions for Digital Business & Strategy provides you with tools and frameworks to help you tackle your priorities and hands-on guidance to help you overcome digital divides, win and retain more customers, and accelerate the future profitability of your business.

Consulting

Forrester Consulting gives you the flexibility to do the work yourself or request help from experts. Our options range from quick half-day workshop sessions that help your team jump-start its work to fully customized, long-term transformation initiatives.

Blog

Small Business Remains A Big Opportunity For Banks

Peter Wannemacher 1 day ago
This blog post is co-authored by Sohm Gough. Small and medium-size businesses (SMBs) have been battered over the past three years by the continuing headwinds of inflation, supply chain interruptions, macroeconomic uncertainty, and disruptive technologies that threaten market upheaval. In these unrelenting times, SMB owners and operators are hungry for capital, useful financial products, and […]
Blog

Forrester Reviews And Scores Indian Mobile Banking Apps: What We Learned

Pushpa Marwal 3 days ago
India is emerging as a powerhouse in mobile banking adoption. According to Forrester’s Consumer Asia Pacific Survey, 2023, a staggering 87% of online Indian adults expressed their desire to do all their banking on a smartphone. This statistic marks the highest percentage among the countries surveyed in the Asia Pacific region. It also underscores the […]
Blog

Payment Processing Is Not Commoditized: Optimization Tactics

Lily Varon September 19, 2023
Forrester’s data shows that, in 2023, more than one in 10 US online adults encountered a technical failure at the point of checkout. And about the same number said their online payments were rejected because their card on file had expired. Despite (many!) other priorities, smooth checkout should top your to-do list. It’s elementary: Failed […]
Blog

The Results Are In: Insights From Forrester’s 2023 Global Digital Process Automation Survey

Craig Le Clair September 15, 2023
Our 2023 digital process automation survey shows orgs paused digital transformation work but increased focus on process intelligence while process optimization has broadened. Learn more.

Upcoming Events For Digital Leaders

Meet A Few Of Our Digital Business & Strategy Analysts

Predictions 2023: Fortune Favors The Bold And Focused 

Download Our Guide To Explore 12 Research-Led Priorities Leading 2023 Success

Business uncertainty continues to increase, and with it comes the need for a focused vision and decisive action.

Sitting on the sidelines to wait out market uncertainty isn’t a strategy. It’s a common mistake many businesses make in times of flux. The fact is that opportunities to move ahead exist if you know where to look.

Explore the hidden opportunities in the year ahead. Download Forrester’s Predictions 2023 guide to discover the priorities shaping the year ahead. It contains analyst advice on advancing past disruption with actionable insights to help you thrive in the face of change, including:

  • Business priority shifts to plan for now.
  • Technology adoption for outpacing disruption.
  • Changes in teams and talent that are making a big impact.
  • Missteps and business risks to avoid.

Download Our Guide To Explore 12 Research-Led Priorities Leading 2023 Success

Business uncertainty continues to increase, and with it comes the need for a focused vision and decisive action.

Sitting on the sidelines to wait out market uncertainty isn’t a strategy. It’s a common mistake many businesses make in times of flux. The fact is that opportunities to move ahead exist if you know where to look.

Explore the hidden opportunities in the year ahead. Download Forrester’s Predictions 2023 guide to discover the priorities shaping the year ahead. It contains analyst advice on advancing past disruption with actionable insights to help you thrive in the face of change, including:

  • Business priority shifts to plan for now.
  • Technology adoption for outpacing disruption.
  • Changes in teams and talent that are making a big impact.
  • Missteps and business risks to avoid.

Thank you for downloading our Predictions 2023 guide! Choose your language experience to access your information.

Complimentary Webinar 

Attend Our Predictions 2023 Live Webinar 

Join our analysts for a live webinar to learn how you can use Forrester’s 2023 Predictions to move your business ahead with bold action and clear focus.