Business Technographics provides:
- Business data insights on technology adoption, areas of investment, and purchasing inhibitors, so you can identify potential new market opportunities.
- Understanding of your buyers’ challenges, priorities, and behaviors, so you can design optimal product positioning, messaging, and content to resonate.
- Buyer purchase journey insights allow you to design the right marketing mix to reach your customers and improve time-to-close.
- Unique opportunities to provide custom business data for your needs, drawing from our primary research and Business Technographics data.
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