In an era of rapid technological change (hello, AI), CIOs must cultivate relationships that inspire new behaviors and promote technological innovation and transparency. Gone are the days of technology being a function operating in the background of an organization. Technology is now fully in the spotlight, central to most business strategies. But it’s not technology […]
This year’s TV upfronts — the star-studded ritual full of sponsored content and fraught negotiations — were conditioned by macroeconomic uncertainty and TV’s digital transformation. Volatility Leads To Flexibility And Consolidation Publishers touted more flexible deals to appeal to advertisers’ uncertainty about consumers’ ability to weather tariff-induced thunderstorms. Ryan Gould, president of ad sales and […]