Build A Durable, Scalable Marketing Infrastructure

When the healthcare technology platform Verato needed to build a marketing infrastructure that would support rapid growth, the company turned to Forrester. Hear from Verato’s CMO on how the partnership has helped him make sound decisions and support the organization’s success.

Having discussions with Forrester really helped clarify how do those new roles fit within the organization, what is the right staffing for those roles, and how could we build an organization that is not only the right support infrastructure for today, but can support growth.

Mark Erwich
Chief Marketing Officer, Verato