Forrester is one of the most influential research and advisory firms in the world. It helps business and technology leaders use customer obsession to accelerate growth.
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RevenueUS$537.8 million for 2022
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Founded1983
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FounderGeorge F. Colony
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Exchange/tickerNASDAQ/FORR
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Global Employees1700+
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Global Regions ServedAsia Pacific, Europe, and North America
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ClientsBusiness and technology leaders from around the world rely on Forrester to accelerate ideas and drive growth. Forrester’s clients span multiple industries and include 71% of the Fortune 100.
Global Reach
Offices and operations in 42 cities across 28 countries.
Functions Served
Forrester’s portfolio of services addresses the functional needs of technology, marketing, customer experience (CX), digital, sales, and product leaders.
Industry Focus
Business services, high tech, financial services, consumer, government, manufacturing, healthcare, communication, and utilities
Customer obsession is the foundation of Forrester’s strategy and research.
From accelerating digital transformation to pivoting to entirely new business models, Forrester helps firms center everything they do around their customers. Those customer-obsessed firms grow faster and are more profitable. Forrester helps clients shorten the distance between a bold vision and superior execution with a proven path to growth.
Among the Fortune 500, Forrester works with:
- 9 of the top 10 banking companies
- 4 of the top 5 retail companies
- 5 of the top 7 consumer packaged goods companies
- 5 of the top 7 healthcare companies
- The top 2 mail, package, & freight delivery companies
- 4 of the top 5 telecommunications companies
- 9 of the top 10 insurance companies
- 9 of the top 10 software & IT companies
- 4 of the top 5 wealth management companies
- 5 of the top 7 life sciences companies
- 2 of the top 3 advertising & marketing agencies
Through Forrester’s proprietary Research, Consulting, and Events, leaders from around the globe are empowered to be bold at work — to navigate change and put their customers at the center of their leadership, strategy, and operations.
Research
For more than 35 years, Forrester’s research has been the North Star for business and technology leaders to see what’s now and what’s next. Forrester’s research-based insights, models, and frameworks, along with hands-on guidance, help those leaders execute on their most pressing priorities.
Consulting
Fueled by Forrester’s customer-centric research and analytics, Forrester Consulting helps clients implement modern strategies that align and empower teams to deliver on a shared vision for growth.
Events
Through immersive events, Forrester brings its research to life. These experiences offer inspirational content from industry innovators, deep-dive sessions on the most pressing topics, and high-caliber networking with peers. Aligned with Forrester’s research product portfolio and go-to-market offerings, Forrester’s flagship events include:
B2B Marketing
Customer Experience