Forrester Research, Inc. (Nasdaq: FORR), a leading provider of research and analysis on the Internet and emerging technologies, today announced the launch of eBusiness TechRankings — a new breed of interactive technology selection research to help companies cut through vendor clutter and select winning technology solutions. TechRankings combines Forrester’s objective strategic analysis with rigorous laboratory-based product testing that is delivered through the Web to help users assess and pinpoint the best technology offerings. eBusiness TechRankings categories available this quarter will include Commerce Platforms, Content Management, Application Servers, and Customer Service Applications.
“Companies spend months and millions of dollars trying to cut through the hype to choose eBusiness software and services,” said George F. Colony, chairman of the board and chief executive officer of Forrester. “As part of Forrester’s commitment to developing pioneering interactive assessment tools, eBusiness TechRankings sets the standard for prescriptive ways to select technologies based on the real-world needs of eBusiness decision-makers.”
“Most vendors cannot support their product performance claims, which makes choosing between sound-alike products a daunting and time-consuming task,” said Zinovia Spezakis, vice president, E-Commerce manager, at PIMCO Funds. “eBusiness TechRankings makes vendor reviews easier, less time-consuming, and more efficient.”
“With our analysis and hard data at their fingertips, users are better-positioned to select the right technology platform, negotiate a contract, or implement a new product,” said Ted Schadler, group director at Forrester and chief architect behind this new offering. “TechRankings uniquely blends laboratory-based product testing, vendor analysis, and user interviews to enable clients to customize and select the right products for their eBusiness strategy — all delivered through an interactive research database and powerful Web tools like detailed product scorecards, a comparison engine, and interactive rankings.”
To ensure that eBusiness TechRankings provides the most accurate and objective technology selection research available, Forrester has created a unique research methodology that is open, rigorous, and unbiased. TechRankings synthesizes the results of hands-on benchmarking conducted by its research partner, Doculabs, Inc., along with strategic market analysis and in-depth research on the needs of technology users. All technology vendors are eligible to participate in the benchmarking process. TechRankings data are continuously updated every time a vendor issues a major product release.
Doculabs, Inc., an independent industry analyst firm, is a leading source for research and strategic advisory services on the emerging technologies that drive e-business, including e-commerce, e-content, e-fulfillment, and e-business infrastructures. Based in Chicago, Doculabs’ offerings include project-based services for the end-user and software provider communities, product benchmarking, and publications. For more information about Doculabs, call (312) 433-7793 or visit the Web site at http://www.doculabs.com.