Forrester Research, B.V. (Nasdaq: FORR) and MILIA 2002 organizers Reed Midem Organization, today announced the second successive year of partnership for the Think.Tank Summit, a dedicated two-day conference for interactive content developers and broadband, Internet, and interactive TV professionals. Think.Tank 2002 will be held on February 4 and 5 as part of MILIA 2002, the World’s Interactive Content Marketplace held each year at the Palais des Festivals in Cannes, France.
Significantly, the Think.Tank Summit 2002 will feature a keynote speech from Emily Nagle Green, Managing Director, Forrester North America, in which she will outline patterns in the adoption of technology by mainstream European consumers. Her presentation, “When Mainstream Consumers Go Interactive,” will look at how interactive media and entertainment is evolving in Europe and what effect broadband and wireless will have on consumption.
Laurine Garaude, executive director of MILIA, said, “Building on the resounding success of this year’s Think.Tank Summit, we are extremely happy to welcome Forrester back as a Research Advisor for our conferences at MILIA 2002. Forrester’s presence is an important ingredient in making the Think.Tank Summit a high-level platform for 2,000 senior decision-makers from across the world.
“Naturally, we continue to develop the conference to ensure we build on its reputation for quality debate, high-level discussion, and keynote addresses from some of the industry’s most important visionaries and business leaders.”
“Forrester is very pleased to renew its successful relationship with MILIA 2002 host Reed Midem as Research Advisor for the Think.Tank Summit 2002,” said Robert W. Davidson, Managing Director, Forrester Europe. “The Think.Tank Summit is fast becoming a de facto executive event providing thought-leadership and insight into the trends and issues shaping the future of interactive content and entertainment.”
The Think.Tank Summit provides attendees with two full days of highly focused conference sessions, forums, and keynote presentations, giving exclusive and invaluable insight into all aspects of the content-development and delivery business. It also provides a forum for the different content industries to meet with the world’s new content-delivery businesses involved in interactive TV and high-speed networks.
As Research Advisor, Forrester will assist in developing the program and discussion topics for Think.Tank Summit 2002.
MILIA is the world’s premier interactive-content event that brings together developers, producers, and publishers of interactive entertainment, online games, and digital media content with senior decision-makers from broadband and wireless networks, telecoms, interactive TV operators, and major Internet portals. It attracts more than 7,000 senior decision-makers who converge on MILIA for five days of conferences, exhibitions, events, networking, and business. Opening with the Think.Tank Summit, a two-day cross-sector conference, MILIA provides a raft of tailored events to promote new talent and recognize outstanding creativity and new technological advances that will drive the future of the industry.