Microsoft, Google Poised To Deliver On Digital Apps Platform Of The Future
The next digital apps platform will be a cornerstone of every business and will bridge four domains: corporate, consumer, commerce, and connected devices. According to Forrester, Microsoft and Google are uniquely positioned now to deliver on all four of these domains. Competitors such as IBM, Oracle, and SAP only have investments in the corporate domain, while Apple and Amazon have investments in the consumer and commerce domains.
Understanding the capabilities of these companies to deliver on these domains — particularly those that interconnect domains — will determine who ultimately wins in delivering the future digital app platform of the future.