Renegade Thinkers Unite! – Forrester CMO on Practicing What You Preach

Westpac Dominates Australian Mobile Banking For The Third Consecutive With Tailored Digital Experiences   SYDNEY, 30 September 2025 — A new Forrester (Nasdaq: FORR) report reveals that while Australian banks have improved their mobile app experiences, most still don’t provide personalized digital experiences or tools that help customers manager their long-term financial health. According to Forrester’s 2025 Financial Services Banking Survey, 69% of Australian online adults used a mobile banking app in the past month, making [...]

mBank S.A. and Philip Morris International to be recognised for aligning their technology strategies to business objectives to accelerate growth Forrester (Nasdaq: FORR) today announced that mBank S.A. and Philip Morris International (PMI) are the 2025 winners of its Technology Strategy Impact and Enterprise Architecture Awards, respectively, for Europe, Middle East, and Africa (EMEA). The awards, which will be presented at Forrester’s Technology & Innovation [...]