Amy Hayes

VP, Research Director, Forrester

Amy Hayes is a marketing leader with nearly 25 years of experience and global insight for high-tech organizations. Most recently, Amy served as senior vice president of marketing at Innovative Interfaces where she was responsible for global corporate and product marketing, brand and communications.

Prior to that, she held several senior marketing roles at Bazaarvoice, including vice president of product and solutions marketing, vice president of global brand and communications, as well as interim North America CMO. Previously, Amy spent 11 years at Dell (now Dell Technologies) in Global Communications supporting a number of regions, business units and initiatives during her tenure, including EMEA emerging countries, public sector and small and medium business, as well as corporate media, reputation and relations.

Amy holds a bachelor’s degree in journalism with an emphasis in advertising from the University of Missouri-Columbia.