You really, really should read Adam Bullied’s recent post about the fundamentals of product management. I also give a big thumbs up to the idea of incorporating product management into undergrad and grad school curricula.
Leadership in essence is about persuasion – of winning people’s hearts and minds. Leaders must connect with empathy and emotion to lead, influence and inspire. Stories connect with us emotionally. And our emotions drive our decisions subconsciously. We do this before we apply logic and intellectual reasoning to justify the decision we already made subconsciously. […]