Sirius Swag! What Companies Are Giving Away in the SiriusDecisions Summit Marketplace
Cheri Keith , Principal Analyst
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AI Access: For Every Role. And Every Decision.
AI Access democratizes decision-making. With AI-powered access to Forrester’s insights, data, and advice, every team member — from early-career pros to senior leadership — moves with confidence, speed, and clarity. Equip your organization to take action fast.
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RDRs Aren’t Going Away — They’re Becoming The Center Of Revenue Execution In The Age Of AI And Buying Groups
Naomi Marr
12 hours ago
As B2B buyers rely on self-guided research, AI tools, and buying groups, many revenue leaders are questioning the future of revenue development reps (RDRs). The answer isn’t fewer RDRs — it’s a fundamentally reimagined role built around buying group insight, signal-based prioritization, and AI-enabled productivity.
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Never Stop Learning: What Future Leaders Taught Us
Amy Bills
3 days ago
“She truly embodies what it means to be a future leader through her curiosity and sincere commitment to always doing high-quality work.” “He leads through enablement: coaching and standardizing interpretation and turning analytics into shared operating knowledge rather than ‘numbers on a page.’” “She has an unusual skill set: She combines deep technical expertise with genuine […]