Tackle 2026 Uncertainty With Data-Driven Budget Planning

 

Tariffs, trade wars, evolving security risks, and increasingly impatient customers are turning 2026 budget planning into a high-stakes challenge. To succeed, business leaders must act decisively, adapt quickly, and capitalize on emerging opportunities. Our Budget Planning Guides provide research-backed strategies to help you invest boldly, scale back thoughtfully, and innovate with confidence.

 

Budget Planning Guide 2026: Technology Executives

 

 

How can you balance tech innovation and adaptability to tackle uncertainty? Download our 2026 Budget Planning Guide and workbook for strategies to invest in transformative tech, optimize operations, and drive growth during challenging times.

 

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Where Technology Executives Will Be Investing In 2026

For technology executives trying to build an investment plan for 2026, the picture is unclear. Find out where most IT organizations will be investing next year and where you may be able to scale back to fund more experimentation in the year ahead.

Budget Planning Guide 2026: Security And Risk

 

 

Will your security organization be prepared to tackle unpredictable challenges in 2026? Explore our Budget Planning Guide to strategically allocate your security investments while addressing the most critical risks on the horizon.

 

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Security Planning 2026: Budget To Manage Volatility, Seize Opportunities, And Avoid Threats

Security and risk leaders face an uncertain road ahead in 2026. Wild market swings, geopolitical tensions, and increased cybersecurity threats mean that security and risk leaders must build resilient plans and make bold moves to turn volatility into opportunity. Learn how our Budget Planning Guide for security and risk leaders can help.

Budget Planning Guide 2026: B2B Marketing Executives

 

 

Discover how to build a resilient, adaptive B2B marketing planning approach that thrives in uncertain times. Explore our 2026 Budget Planning Guide to learn how to optimize investments, divest from risk, and drive growth with targeted experimentation.

 

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B2B Marketing Budgets 2026: Markets Are Volatile, But Planning Needn’t Be

Optimism about budget growth is high among B2B marketing leaders — but so is the pressure to deliver results. Focusing on resilience, changing buyers, and strategic use of AI will help these senior leaders thrive in an unpredictable climate.

Budget Planning Guide 2026: Customer Experience

 

 

Struggling to prioritize your 2026 CX spending? Download our Budget Planning Guide and companion template for CX leaders. Explore benchmarks and strategies to prove the ROI of your initiatives while navigating resource constraints, volatile markets, and the rapid impact of AI.

 

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CX Leaders: Optimize Spending And Boost Impact In Volatile Times

Budget planning this season may feel like a high-stakes expedition into uncharted territory. Learn how our 2026 Budget Planning Guide can help customer experience leaders deftly navigate this uncertain terrain.

2026 Budget Planning Guide Webinars

 

 

Get a closer look at our planning and budgeting recommendations. Hear from the analysts behind our guides on where to invest, pull back, and experiment to fuel growth and differentiation.

 

Webinar

2026 Budget Planning: Prioritize AI, Adapt To Buyers, And Thrive In Chaos

Learn how to optimize budgets, prioritize resilient markets, adapt to evolving buyer behaviors, and leverage AI for growth. Don’t miss our data-backed budget strategies to thrive in uncertainty.
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2026 Budget Planning: Level Up CX Tools, Tactics, And Teams For Impact

Tackle 2026's volatile market with resilient CX strategies and smart investments. Maximize budgets, build tech-ready teams, and innovate customer experiences.
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2026 Budget Planning: Why CIOs And CISOs Must Be On The Same Page

Learn how CIOs and CISOs can align budgets and strategies to tackle cybersecurity threats, prioritize risks, and implement solutions for 2026 volatility.

How Can We Help?

Get in touch to find out how Forrester can help you make the most of your 2026 budgeting process.

 

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