Leading Through Volatility: Webinar Series
Consumer Marketing, CX, And Digital Expert Panel

Is Your Customer Experience Strategy Designed For Constant Volatility?

Frequent disruptions to markets and consumer expectations are rewriting the rules for marketing, customer experience (CX), and digital leaders in B2C organizations. These challenges can feel unrelenting, but they also present the chance to reaffirm your brand promise, recommit to customer obsession, and fuel creative growth. 

Watch this webinar to learn from Forrester’s leading experts as they deliver future-focused strategies and tools for seizing control in uncertainty. Get an inside look at the volatility research our clients use to navigate uncertainty, seize opportunities, and stay ahead during times of disruption. With guidance for managing risks and energizing teams, this session will empower you to adapt quickly, act boldly, and continue delivering exceptional customer value. 

Discover how to:

• Recommit to customer obsession by investing in organization wide maturity. 

• Reaffirm your brand, know your customers, and set clear priorities to take bold — not rash — action with “always-on” scenario planning and agile creativity. 

• Lead change management efforts, keeping your team engaged and focused on consistent quality in customer experience. 

• Proactively manage controllable risks to maintain momentum and resilience.