BBC News Online – OpenAI Boss: Meta Offering $100m Plus To Poach My Staff

BBC News Online: Following the news that Meta is offering Open AI employees $100m signing bonuses to boost its AI business, Principal Analyst Indranil Bandyopadhyay details how, with investment in AI running at extraordinary levels, talent acquisition is a “high-risk, high-reward gamble.”

Read the full article here. Read more from Indranil here.

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Press Release

Forrester’s Total Experience Score Exposes Tesla’s Brand Dichotomy: Loved By Customers, Shunned By Prospective Buyers

18 hours ago
CAMBRIDGE, Mass., July 1, 2025 — According to Forrester’s (Nasdaq: FORR)​ Global Total Experience Score Rankings, 2025, while Tesla enjoys a strong brand perception among its customers, it fails to connect with potential buyers, and represents the widest perception gap across more than 400 brands evaluated across 10 industries and 13 countries. The auto manufacture achieved a [...]
Press Release

Forrester Introduces The Total Experience Score: A New Metric For Measuring The Power Of A Unified Brand And Customer Experience

June 24, 2025
Aligning brand and customer experience empowers companies to outperform competitors, achieve up to 3.5x revenue growth, and earn higher customer retention and loyalty  NASHVILLE, Tenn., and CAMBRIDGE, Mass., June 24, 2025 — According to Forrester’s (Nasdaq: FORR)​ Global Total Experience Score Rankings, 2025, when companies align their brand promise with the experiences they deliver across both customer [...]