Forrester Data: US Online Holiday Spending Will Exceed $100 Billion In 2016
Forrester’s 2016 US online holiday retail sales forecast published today — Forrester data predicts that US online holiday sales will exceed $100 billion in 2016, which represents growth of 13% since last year. The forecast also reveals that online sales are 12% of annual retail sales, but in the months of November and December, online sales jumps to 16%.
Below you’ll find a chart of historic data from 2008 through 2016 with online retail sales toward the end of the year, with year-on-year growth.
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