WHAT: Forrester Research’s Executive Strategy Forum: Accelerating Top-Line Growth

In economic recovery, competitive advantage comes from innovation that drives the top-line. The 2004 Forrester Executive Strategy Forum will address the issues associated with profitable innovation and answer such questions as:

  • Why is everyone talking about innovation . . . again?
  • What are Innovation Networks, and who are the key players in these global networks?
  • Why do companies struggle to convert their inventions into profitable innovations?
  • What metrics can companies use to measure their firms’ innovation success?

WHEN: November 4-5, 2004

WHO: Keynote speakers include:

  • Michael L. Eskew, Chairman and Chief Executive Officer, UPS
  • Carol H. Pletcher, Vice President and Cargill Innovation Officer, Cargill
  • Kevin B. Rollins, President and Chief Executive Officer, Dell
  • Adrian J. Slywotzky, Managing Director, Mercer Management Consulting
  • G. Richard Wagoner Jr., Chairman and Chief Executive Officer, General Motors

Forum Tracks:

  • Innovating For Top-Line Growth
  • Measuring And Managing Growth
  • Aligning IT Investments To Support Growth
  • Managing The Risks of Growth

WHERE: The Westin Copley Place, 10 Huntington Avenue, Boston, Mass.

CONTACT: For complete information on the Event, contact Forrester Events at +1 888/343-6786 or visit www.forrester.com/Events/Overview/0,5158,684,00.html.

MEDIA: To request interviews and register for the Event, please provide your full contact information to Karyl Levinson at the email address below.