On Vacation

Attention all marketing leaders! The stage is set, and the spotlight is on you. The B2B Summit APAC Marketing Awards are calling for entries — this is your golden opportunity to showcase your extraordinary achievements. Have you driven remarkable milestones with a customer-obsessed growth strategy, process, or initiative? Have you been the catalyst behind your […]

How can you make your customer advocacy program more proactive, more transparent, and more motivating to customers? With technology. Higher-performing customer advocacy programs lean on technology to scale customer advocate sourcing, management, activation, and measurement.