End of an Era, Part XII
File this under “End of Era.” MTV is ending Total Request Live, one of the originators of “illusionary programming” (what Jupiter called entertainment where you fooled the audience it was in control, ie off-line UGC).
File this under “End of Era.” MTV is ending Total Request Live, one of the originators of “illusionary programming” (what Jupiter called entertainment where you fooled the audience it was in control, ie off-line UGC).
Stay tuned for updates from the Forrester blogs.