Chiara De Gasperin
Analyst
Author Insights
Blog
Three Must-Haves When Buying Digital Analytics Solutions In 2026
Digital analytics solutions have evolved far beyond simple web tracking. Today, they provide a holistic view of customer behavior across websites and apps, uncover UX/UI issues, track product feature adoption, and ultimately help improve digital experiences and drive business outcomes. As you prepare for buying digital analytics solutions in 2026, choosing the right one is […]
Blog
Insights From Our New Evaluation, The Forrester Wave™: Digital Analytics Solutions, Q3 2025
Explore the top digital analytics solutions of 2025 in the Forrester Wave™. Discover key trends, such as generative AI, data integration, and holistic insights.
Blog
Key Insights From The Forrester Wave™: Experience Optimization Solutions, Q4 2024
Adding or improving digital experience is a top priority for organizations looking to improve their customer experience. Learn how experience optimization solutions can help do this by ingesting and analyzing data to generate insights and deliver personalized digital experiences.
Blog
Livelli di CX Index in Italia in leggero calo nel settore assicurativo per i prodotti casa e auto
In Italia il Customer Experience (CX) Index mostra segnali di rallentamento per le assicurazioni (prodotti auto e casa).
Blog
Meet Chiara De Gasperin, Forrester’s Newest Digital Intelligence Analyst
Meet Chiara De Gasperin, Forrester’s Newest Digital Intelligence Analyst, if you are interested in digital data insights. Start discovering Chiara's best "job-cocktail" to understand if it tastes good to you too. Have a brainstorming with her if you think your relevant priorities are “Collect And Analyze Data For Customer Insights” and “Enable An Insights-Driven Business”.