Watch the full interview here. Read more from Julie here.
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Watch our on-demand webinar with Principal Analyst Lisa Gately. Learn breakthrough strategies to reshape your B2B marketing for AI-driven search and complex buying networks.
BBC: Vice President, Principal Analyst Thomas Husson discusses Forrester’s views on the rapid adoption of AI in 2025, including the observation that 2025 could be a “tipping point” where AI integration into daily life outpaces the internet and mobile revolutions. Read the full article here. Read more from Thomas here.
The Associated Press: VP, Research Director Mike Proulx analyzes the ongoing bidding war for Warner Bros. Discovery, noting that whoever secures the deal controls the “calculus of the streaming wars” and predicting continued industry consolidation in 2026. Read the full article here. Read more from Mike here.
