Watch the full interview here. Read more from Julie here.
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Register by June 28 to save $200 on B2B Summit APAC in Singapore. Access growth, revenue, alignment, sales, genAI, and product strategies to boost your brand success.
Event will share actionable insights to help CX, digital, and B2C marketing leaders seize the generative AI opportunity IHH Healthcare Singapore to be honored as recipient of Forrester’s 2024 Asia Pacific Customer-Obsessed Enterprise Award SYDNEY, May 9, 2024 — Forrester (Nasdaq: FORR) today announced the full conference agenda for its CX Summit APAC event being held in Sydney, Australia, and [...]
Unveiled at B2B Summit North America, the Forrester Opportunity Lifecycle framework breaks through silos to align marketing programs to revenue opportunity AUSTIN, Texas, and CAMBRIDGE, Mass., May 6, 2024 — New research unveiled at Forrester’s (Nasdaq: FORR) B2B Summit North America, which kicked off today, asserts that changing buyer behaviors and expectations require a complete [...]