< Newsroom
Home > Newsroom > CNBC – I’m Not Anticipating A Great Q4 Holiday Shopping Season, Says Forrester Research’s Sucharita Kodali

CNBC – I’m Not Anticipating A Great Q4 Holiday Shopping Season, Says Forrester Research’s Sucharita Kodali

CNBC: VP, Principal Analyst Sucharita Kodali joins “Squawk Box” for an interview to preview the holiday shopping season, as well as the impact of waning consumer confidence on retailers.

Watch the full interview here. Read more from Sucharita here.

Categories

Ultimate Guide To The Top 10 Emerging Technologies

Discover the top 10 emerging technologies shaping 2025, based on Forrester’s exhaustive research. Explore the impact, use cases, and benefit horizons of technologies like agentic AI, synthetic data, quantum security, and more.

Get The Guide
Media Coverage

Forbes – Gen Z Is Celebrating ChatGPT’s 3rd Birthday

November 28, 2025
Forbes: This article cites Forrester’s Consumer prediction that 90% of consumers who use genAI in 2026 will help monetize it without even realizing it. VP, Research Director Mike Proulx further adds that commerce will grow on the ChatGPT platform “as more integrations help connect the dots from chats to products.” Read the full article here. Read more from Mike here. Learn [...]
Read More
Media Coverage

CNBC – How Google Put Together The Pieces For Its AI Comeback

November 27, 2025
CNBC: VP, Principal Analyst Mike Gualtieri is interviewed about Google’s “AI comeback,” and how the company’s ownership of YouTube gives the company an edge when it comes to training models for image and video generation. Read the full article here. Read more from Mike here.
Read More