CNBC – VR Has Been ‘Pretty Big Disappointment’ For Meta, Says Mizuho’s Lloyd Walmsley

Updated portfolio is designed to foster more peer networking and hands-on learning to help leaders turn ideas into action fast CAMBRIDGE, Mass., January 28, 2026 — Forrester (Nasdaq: FORR) today announced a strategic update to its global events portfolio, reinforcing the company’s continued commitment to delivering greater value, relevance, and flexibility to its event attendees. Building on its flagship Summits, the firm is introducing shorter, more intimate one- to one-and-a-half-day Forums that emphasize deeper engagement, more curated programming, and formats aligned [...]

Buying groups are growing larger, procurement is becoming more influential, and trials are now essential to reducing risk CAMBRIDGE, Mass., January 21, 2026 — According to Forrester’s (Nasdaq: FORR) report, The State Of Business Buying, 2026, generative AI is fundamentally reshaping how business buyers discover, evaluate, and purchase products and services. While genAI searches are the starting point for B2B buyers, leaders are increasingly relying on their internal and external buying networks — comprising colleagues and external influencers, respectively — to justify and de-risk purchasing decisions. The typical buying decision now includes 13 internal stakeholders and nine [...]