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CNBC – TikTok Usage Surpassed Instagram This Year Among Kids Aged 12 To 17, Forrester Survey Says
CNBC – TikTok Usage Surpassed Instagram This Year Among Kids Aged 12 To 17, Forrester Survey Says
CNBC: Mike Proulx shares how more Americans between ages 12 and 17 are using TikTok than Instagram on a weekly basis.
Read the full article here. Get more insights from Mike here.
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Is Your Marketing Measurement Built For Today’s Buyer?
AI is changing how buyers discover and evaluate vendors, yet many teams still rely on measurement models built for a different buying journey. Join Ross Graber to learn what needs to change.
With AI widening the divide across tech products and services, the model helps leaders identify the markets most likely to accelerate, transform, or face disruption According to Forrester’s (Nasdaq: FORR) AI Disruption Model, unveiled today, advancements in AI are disrupting technology markets at an unprecedented pace — enhancing the value of certain products and services while making others increasingly vulnerable to [...]
CNBC: Principal Analyst Kate Winick provides perspective on the competitive realities facing social media platforms and whether legacy brands can regain relevance. Read the full article here. Read more about Kate here.
