Julie Mohr

Principal Analyst

Forrester Bio

Author Insights

Blog

OpenText Redefines Enterprise Automation And AI

Julie Mohr 5 days ago
OpenText World 2025 marked a turning point for enterprise automation and AI. The event spotlighted innovations such as the AI Data Platform and Content Aviator, designed to embed trust, security, and context into every layer of automation. From intelligent service delivery to knowledge-centric operations, OpenText’s strategy reflects a bold vision for the future of IT, one where automation and AI work hand in hand to deliver resilience and measurable business outcomes.
Blog

From Metrics To Meaning: The New Rules Of Service-Level Management

Julie Mohr 6 days ago
There is a shift underway toward experience-driven service-level management (SLM). Learn how to transform your SLM strategies to prioritize user experience and stay ahead in the dynamic IT landscape.
Blog

The Future Of ESM Is Intelligent

Julie Mohr November 21, 2025
AI is no longer optional in enterprise service management. Discover how leading platforms are using intelligence to drive efficiency, improve service, and deliver business value.
Blog

From Developers To Services: The Impact Of Atlassian’s Latest AI Innovations

Julie Mohr October 28, 2025
Discover the latest AI breakthroughs and announcements from Atlassian in this review of its recent Team '25 Europe event.
Blog

Learnings From Knowledge Summit Dublin 2025

Julie Mohr August 19, 2025
After being in the shadows for years, knowledge management has suddenly taken on a much more prominent role as a key strategic function.
Blog

Early Adopters Share AI-Centric Service Desk Results

Julie Mohr August 12, 2025
The promise of AI-centric service desks has moved from theoretical blueprint to operational reality. After extensive research with early adopters across multiple industries, the results reveal a complex landscape where gains are marred with implementation challenges that many organizations didn’t anticipate.
Blog

Understanding Metric Maps: Measure What Matters For Adaptive, Resilient Operations

Julie Mohr July 29, 2025
In today’s complex IT landscape, traditional performance metrics often fall short. This blog explores the importance of metric maps in driving adaptive and resilient operations. By aligning metrics with strategic goals, organizations can foster continuous improvement and enhance employee engagement. Discover how to effectively diagnose service issues and implement meaningful performance models.
Blog

The AI-Centric Service Desk: A Blueprint For Modern IT Operations

Julie Mohr July 22, 2025
As digital transformation accelerates, traditional IT service desks must evolve. This blog explores the AI-centric service desk model, emphasizing automation and personalized support to enhance the digital employee experience. Learn how embracing an AI-first approach can transform IT operations into strategic enablers of productivity and resilience.
Blog

Why Every Engineering Leader Needs A Knowledge Management Playbook

Julie Mohr July 15, 2025
Effective knowledge management (KM) is essential for enhancing developer productivity and innovation. A strategic KM approach reduces inefficiencies, accelerates onboarding, and preserves valuable organizational knowledge. By fostering a culture of knowledge sharing and utilizing centralized repositories, organizations can transform KM from a support function into a core enabler of software delivery performance.
Blog

Reimagining ITSM: How Refresh Europe 2025 Propels Freshworks Amid A Fierce Competitive Landscape

Julie Mohr July 8, 2025
At Refresh Europe 2025, the focus shifted from traditional SLAs to experience-led metrics, emphasizing the importance of user perceptions in IT interactions. Freshworks showcased its advancements in AI-driven service management, particularly through Freddy AI. The company aims to simplify ITSM by reducing tool sprawl and enhancing employee experiences. While not the market leader, Freshworks is strategically competitive, targeting midmarket companies. Its approach balances automation with usability, positioning it as a lean alternative in a crowded landscape.
Blog

USU’s Strategic Reveal: Can Its ITSM Vision Keep Pace With Global Giants?

Julie Mohr July 3, 2025
Explore USU’s strategic insights from USU World 2025, where it unveiled its vision for IT service management amid growing global competition. Discover the company’s focus on genAI-powered solutions, data governance, and community engagement, as well as how it is addressing the evolving demands of a hybrid, AI-driven digital landscape, and learn about its commitment to operational compliance and innovative service delivery.
Blog

Factories, Foundries, Or Refineries? Seeking The Right Metaphor For Agentic AI

Sam Higgins June 11, 2025
The critical question facing enterprise architects: How will you evolve your practice to manage AI’s inherent ambiguity, address human concerns around AI adoption, and architect systems that capture and leverage tacit knowledge?
Blog

From Legacy ITSM To Proactive Service Management: Why 2025 Is The Year To Rethink Your Strategy

Julie Mohr May 26, 2025
The Legacy of IT Service Management Is Holding You Back For more than twenty years, IT Service Management (ITSM) has served as the operational backbone for managing incidents, problems, and changes. Yet in 2025, the complexity of enterprise IT environments has outpaced the frameworks and processes once deemed cutting-edge. Despite improvements in incident response, asset […]
Blog

Agentic AI And IT Maturity: Bridging The Gap Between ServiceNow’s Vision And The IT Reality

Julie Mohr May 19, 2025
The ServiceNow Knowledge 2025 event unveiled ambitious advancements in AI-driven enterprise technology, with a focus on autonomous workflows, unified data platforms, and human-machine collaboration. Key announcements included the launch of the AI Control Tower for managing AI agents, the expansion of Workflow Data Fabric to unify disparate data sources, and the intent to acquire data.world […]
Blog

The Rise Of Digital Coworkers: Moveworks Bets Big On AI Agents

Julie Mohr April 18, 2025
Moveworks’ global event in San Jose marked a major inflection point in enterprise AI with the announcement of Agent Studio, Plugin Workspace, and an AI Agent Marketplace — all part of its strategy to become the go-to platform for building business-ready AI agents. Analysts Julie Mohr and Rowan Curran provide their insights on the announcements. […]
Blog

Atlassian’s AI Offensive Is Changing Work Forever

Julie Mohr April 16, 2025
Atlassian has launched a sweeping upgrade to its platform, and the message is crystal-clear: AI isn’t just a feature; it’s the foundation. If you’re working in tech, managing teams, or even just part of a business using Jira or Confluence, this isn’t a subtle shift; it’s a tectonic one. Atlassian dropped a full suite of […]
Blog

Let The Service Management Agentic AI Race Begin

Julie Mohr March 14, 2025
As vendors race to integrate AI-driven solutions into their offerings, we explore how agentic AI is revolutionizing service management, why it matters now, and what the future holds for service management automation.
Blog

Top Six Use Cases For GenAI In Knowledge Workflows

Julie Mohr January 28, 2025
Generative AI can significantly enhance agile knowledge management practices by automating and improving various aspects of knowledge workflows.​ Learn the top use cases and find out how knowledge workers can adapt to them.
Blog

The Forrester Wave™: Knowledge Management Solutions, Q4 2024 — Insights

Julie Mohr January 21, 2025
The past decade has seen little advancement in knowledge management (KM) technologies, but now KM solutions are changing right before our eyes.
Blog

Balancing AI And Humanity: Insights From Knowledge Management’s Biggest Events In 2024

Julie Mohr November 27, 2024
Knowledge management is experiencing an exciting transformation fueled by the merging of generative AI and human-centered practices.
More posts