user experience (UX)

Apple continues to strive to make experiences easy, secure, and private for its customers. Here, I’ll focus on the aspects of “easy” here, and what popped for me in Apple's keynote at WWDC 2022.

At Augmented World Expo 2022, amid the existential debate about the metaverse, there was an increased focus on ensuring its UX is humane, and communal.

It’s been a long time coming, at least in mind anyway, but I’ve finally got some great news to announce. We have just published four AIOps-related reports that I’m really excited for you all to finally read and provide feedback on. Read on below to get a synopsis of the three reports. The fourth report […]

Digital employee experience is essential to support employees in the age of hybrid and remote work. Learn why.

On Global Accessibility Awareness Day this year, learn what’s changed in digital accessibility over the past four years. Read more.

Forrester’s CX analysts have released “Digital CX And Design Trends, 2022” — here’s a preview.

Ten principles you can use as a foundation for envisioning your organization’s path to the metaverse

The future of experiences will be more humanlike and immersive ... but also more invisible. Learn what the future holds at CX North America.

Amazon’s latest product, Amazon Glow, can offer insight into how the future of experiences (for children) is being designed.

XR designers cut corners because of the limitations of headsets but XR streaming from the cloud could liberate them.

Over the last two years, digital accessibility quickly became a business priority. Forrester has seen a significant increase in inquiries related to accessibility, and more companies are hiring accessibility specialists — an encouraging signal that companies are making investments in this space. This increase is partly driven by the pandemic, which elevated the importance of […]

It’s 2022, but there are still an alarming number of companies that focus on everything but customer experience. Let’s look at the systemic issues behind this lack of focus.

Does your organization want to create inclusive experiences for your customers? Are you following an inclusive design process? If the answer to both questions is “yes,” great! But if you’re like most companies we speak with, you’re missing an essential component for creating inclusive experiences: an inclusive and diverse design team. Having such a team […]

BI is alive, but its adoption needs some help. Learn the three reasons why businesses struggle to get more mileage from their business intelligence applications.

I have been part of the Global Mobile Awards (GLOMO) jury for several years and have each year discovered inspirational competitors. This year, I judged one of the Tech4Good categories, and I found it particularly difficult to come to a final ranking. The three finalists illustrate perfectly how technology can be a powerful driver for […]

UX regulators are cracking down on dark patterns. Here's how to ensure your privacy journeys aren't on the road to big fines.

At AWE 2021 last week it was clear that companies working on AR and VR experiences must refocus from tech to people.

To create an effective chatbot you need to master conversation design, a new discipline for experiences based on conversational AI.

Forrester reviewed the mobile apps of 13 European banking brands in June and July of 2021 for both functionality and user experience.