When you bring a team to B2B Summit North America, the value goes well beyond shared learning. With the right structure and support, the event becomes a focused working session — one that helps your team align faster, collaborate more effectively, and leave with clear priorities.

That’s exactly what Team Experience Packages are designed to deliver. Available to organizations bringing 12 or more attendees, these curated experiences offer exclusive access, expert guidance, and white‑glove support to help your team get more out of every moment onsite.

Here’s what each experience includes and how to determine which option fits your team best.

The Elite Team Experience (20+ Attendees)

The Elite Team Experience is a high‑touch, strategic program built for large, cross‑functional groups that want deeper alignment and dedicated time to work through their most pressing challenges.

Elite teams start with early scheduling access to analyst one‑on‑one meetings for up to two team members, helping you secure priority time with Forrester experts before schedules fill up.

Before the event, your team also participates in a research kickoff session — a pre‑event call with Forrester experts that helps clarify goals, align stakeholders, and focus your agenda ahead of arrival.

Onsite, Elite teams receive a facilitated team workshop or guidance session, giving your group dedicated time to work directly with a Forrester expert. These sessions are designed to pressure‑test ideas, address real‑world challenges, and translate insights into practical next steps while everyone is together.

Elite teams also choose one exclusive signature experience. You can reserve access to a private meeting room for strategic alignment sessions and cross‑functional working time or host a private cocktail reception designed to strengthen relationships and foster meaningful connection.

Throughout the entire experience, your team benefits from white‑glove support, with close partnership before and during the event to ensure a seamless, coordinated experience for every attendee.

The Team Advantage Experience (12+ Attendees)

The Team Advantage Experience is designed for midsize teams that want structure, expert access, and dedicated space to learn, align, and act together.

Advantage teams begin with a research kickoff session ahead of the event, helping everyone arrive aligned on objectives and ready to put insights into action from day one.

Onsite, teams have access to a shared team lounge, providing a dedicated space for coworking, informal collaboration, and connection throughout the event. Each team also receives a dedicated 40‑minute analyst meeting, offering focused time to explore current challenges, validate strategies, and bring research‑backed clarity to key decisions.

Like Elite teams, Advantage teams receive white‑glove support to help coordinate schedules, navigate the event, and make the most of their time onsite.

Why Bringing A Team Makes A Difference

When teams attend together, the impact multiplies. Shared learning helps align stakeholders across roles and functions, creates a common language for decision‑making, and builds accountability once teams return to the business.

Team Experience Packages are designed to help organizations turn B2B Summit North America into a strategic working session, not just an event on the calendar. With curated access, expert guidance, and dedicated time together, teams leave better aligned, more confident, and ready to move forward with purpose.

Team Send Deadline: April 6

B2B Summit North America takes place April 26–29, 2026 — but the window to unlock team perks closes April 6.

If you’re planning to bring 12 or more attendees, now is the moment to reserve a Team Experience and secure priority analyst access, guided sessions, private spaces, and white‑glove support for your team.

Team Experience perks are limited and assigned on a first‑come, first‑served basis, with April 6 as the final deadline to secure all team send benefits.