VP, Research Director Mike Proulx weighs in on advertising impacts of Facebook’s recent outage.
BBC: What happened to Facebook, WhatsApp, and Instagram?
The Guardian: Facebook outage highlights global over-reliance on its services
CNBC: Facebook probably lost millions of dollars this week — and the pain might not be over yet, experts say
The Times: What caused the Facebook outage and how much did it cost Mark Zuckerberg’s company?
Marketing Dive: Facebook feels one-two punch of whistleblower, tech outages. Don’t expect a big brand response
MediaPost: How Facebook’s ‘Technical Mistake’ Affected Some Advertisers
The Drum: Facebook’s six-hour outage costs an estimated $79m in ad revenue loss
Read more from Mike here.