Kelvin Gee
Principal Analyst
Author Insights
Blog
From Trend To Destination: Embracing Lifecycle Revenue Marketing
By harnessing the strengths of both demand generation and ABM, marketers can create a powerful marketing approach that drives results.
Blog
Conquering Impostor Syndrome: How I’m Navigating The Trials And Tribulations Of Becoming A Principal Analyst At Forrester
Even with 20+ years of prior experience working on award-winning demand gen campaigns, I still had to overcome a sense of impostor syndrome in my first few weeks at Forrester. As I’ve moved through the onboarding process, and with the help of my fellow analysts, I’ve become more confident in my role and even more excited about my future at Forrester.