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Virtual Event Platforms In 2026: The Live Event Is No Longer The Product
Questionnaire responses submitted by vendors for The Virtual Event Management Platforms Landscape, Q1 2026, show a clear transformation in the market. During (and following) the COVID-19 pandemic, vendors primarily focused their differentiation efforts on the ability to deliver. In 2026, buyers simply assume that this capability exists and competition has shifted to what platforms enable […]
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The Tides Have Turned: The Forrester Wave™ For EUEM Solutions Is Now DEXM Solutions
Markets evolve. And when the terminology used to describe a market no longer reflects how buyers, practitioners, and vendors describe the solutions within it, it’s time to reassess. For almost 20 years, Forrester has led research in what we originally defined as end user experience management (EUEM), evaluating the market as early as 2007 in […]
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Announcing The Static Application Security Testing Solutions Forrester Wave™ And Buyer’s Guide — AI Brings Opportunity To SAST Solutions
The new Forrester Wave™ and Buyer's Guide details how AI is changing the way static application security testing (SAST) solutions are used. Learn more in this preview of the report.
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Key Takeaways From The Forrester Wave™: Loyalty Platforms, Q4 2025
The latest edition of our loyalty platform vendor evaluation, “The Forrester Wave™: Loyalty Platforms, Q4 2025,” reveals how the loyalty platform market continues to evolve to meet the growing demand to profitably retain the best customers with personalization at every touchpoint, relevant engagements, and differentiated experiences.
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The Future Of ESM Is Intelligent
AI is no longer optional in enterprise service management. Discover how leading platforms are using intelligence to drive efficiency, improve service, and deliver business value.
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Announcing The Forrester Wave™: Digital Experience Platforms, Q4 2025
You’re already feeling it. Each vendor’s site is a live demonstration of its platform’s capabilities. Optimizely leans into experimentation-led personalization; Adobe’s Experience Platform is orchestrated with precision; Salesforce blends CRM depth with conversational interfaces; Sitecore showcases agentic flows that guide content and conversion. These aren’t static pages. They’re dynamic systems that anticipate your needs, route […]
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Announcing The Forrester Wave™: Enterprise Fraud Management Solutions In Asia Pacific, Q4 2025
Fraud in Asia Pacific (APAC) is evolving at breakneck speed. New payment methods are rapidly becoming new attack surfaces: Instant payment systems such as PayNow and UPI are now mainstream, stablecoins are gaining traction for cross-border transfers, and fraudsters are weaponizing AI-driven scams like deepfakes and social engineering.