natural language processing (NLP)

Natural language processing (NLP) is one of the most challenging areas of AI technology to master. Our expert research will help your firm effectively deliver natural language interactions to your customers for improved CX.

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Building Tests For Conversational AI

William McKeon-White August 14, 2024
How do conversational AI systems stack up against real-life use? Use this simple test to evaluate the capability of your systems to accommodate real user language variance.
Blog

AI Is Now A Core Capability Of BI Platforms

Boris Evelson August 7, 2024
AI capabilities are showing up in nearly all business intelligence platforms. Read this blog to learn seven things AI is now responsible for within most BI platforms and get a preview of our upcoming research on BI platforms.

Ready For These 2025 Tech And Security Shifts?

Step into 2025 with confidence! Explore our predictions for tech and security leaders, featuring key trends in AI, cloud, SDLC, and AIOps you need to know.

Blog

Wasn’t Generative AI Supposed To Disrupt Business Intelligence?

Boris Evelson July 25, 2024
Generative AI was supposed to disrupt how we analyze data using BI tools. Find out why that hasn't happened yet.
Podcast

Top 10 Emerging Technologies For 2024

What It Means June 27, 2024
The pace of technology innovation can make it hard to keep an eye on the tech horizon. In this episode, Vice President of Emerging Tech Portfolio Brian Hopkins walks through this year’s list of the top 10 emerging technologies, describing when each technology will bring value to users.
Blog

Forrester’s Top 10 Emerging Technologies For 2024: As AI Dominates, Security Becomes Paramount

Brian Hopkins June 25, 2024
Forrester’s list of the top 10 emerging technologies for 2024 reflects the continued dominance of AI but also emphasizes the growing importance of security in our increasingly connected world. Get a deep dive on the top 10 list in this blog post.
Blog

GenAI’s World-Changing Power Is Putting Knowledge To Work

Brian Hopkins December 14, 2023
Generative AI will not just disrupt — it will shatter markets, industries, and economies in waves over the next 10 to 15 years. We sense this, but why and how will this happen? We think that generative AI drives the cost of knowledge activation to zero and creates a virtual knowledge loop that increases what is known in the world by more people. We are launching deep research into this topic and invite you to join us.
Blog

People Avoid Chatbots — Here’s How Your Company Can Make Its Bot Better

David Truog November 14, 2023
Creating an effective chatbot is hard. To get it right, you need to master conversation design, a new discipline for creating experiences that are based on conversational AI, and you need to know where and when to use new technologies like generative AI.

Plan Your IT & Security Budgets For 2025 Success

Watch our on-demand technology budget planning webinar. Get benchmarks for strategic investments, divestments, and experiments to maximize business value from 2025 tech and security spending.

Blog

Building An Insights-Driven Strategy: Where Do You Start?

Kim Herrington April 19, 2023
“Follow the yellow brick road!” Silly Dorothy. She had it so easy. Dorothy had a magical guide that popped up when she needed help the most. For many executives getting started with forming a data team and an insights strategy, the road forward is not so clear. Executives find themselves bewildered and disoriented in a […]
Blog

Q&A: Two Core Questions To Understanding ChatGPT

Guannan Lu March 10, 2023
There may be a revolution coming on the heels of generative AI — but tech leaders should maintain a realistic perspective and understand its potential and limitations.
Podcast

Will AI Reinvent Software Development?

What It Means March 2, 2023
Will TuringBots revolutionize the way software is developed? Or will they open developers up to new risks? Vice Presidents and Principal Analysts Diego Lo Giudice and Mike Gualtieri debate the pros and cons of AI for software development in this episode of What It Means.
Blog

How To Navigate The Generative AI Hype In Customer Service

Christina McAllister February 16, 2023
Here's what you need to consider as you evaluate solutions for your organization.
Blog

Announcing Updates To The Forrester Wave™ Evaluations Covering Automation Services

Leslie Joseph February 16, 2023
We are announcing changes to our Forrester Wave™ evaluations focused on the automation services market to better represent the rise of automation fabrics and the changing role of systems integrators, consultancies, advisory firms, and specialist services vendors in this space.
Blog

The Future Of Localization Is Here: Are You Ready?

Kathleen Pierce January 26, 2023
Here’s a thought experiment to test if your organization is ready for the future of localization. When you think about your customer and employee experience (CX and EX), do you think about what it’s like in each of their languages? Or do you unconsciously assume a monolingual experience? If we’re honest, many of us, especially […]
Blog

Predictions 2023: Bold Shifts In Retail Models Will Be The Salve For Uncertain Times

Brendan Witcher October 26, 2022
In 2023, retail models will need to adapt to tap into new sources of profitability, which will become more critical amid economic headwinds.
Blog

Meet The New Analyst Covering AI And Insurance: Indranil Bandyopadhyay

Indranil Bandyopadhyay October 5, 2022
New Principal Analyst joins Forrester in the areas of financial service, focusing on insurance and data, AI, and ML.
Blog

Announcing The Forrester Wave™: AI/ML Platforms, Q3 2022

Rowan Curran July 12, 2022
Artificial intelligence applications are beginning to hit their stride, delivering end-to-end experiences for customers and employees that match or exceed human capacities. To help enterprises decide which AI/machine-learning (ML) platform to invest in, Forrester evaluated vendor platforms offered by Amazon Web Services, C3 AI, Cloudera, Databricks, Dataiku, DataRobot, Google, H2O.ai, IBM, Microsoft, Palantir, RapidMiner, RStudio, […]
Blog

Apple iOS 16: My Takeaways

Julie Ask June 9, 2022
Apple continues to strive to make experiences easy, secure, and private for its customers. Here, I’ll focus on the aspects of “easy” here, and what popped for me in Apple's keynote at WWDC 2022.
Blog

Long-Form Natural Language Generation Is In Play This Week

Boris Evelson November 16, 2021
A Forrester recommendation in a recent report is coming to fruition. In our Augmented BI Holds New Promises, But It’s Still Early Days report, we recommended to “find the right balance between customization and automation in NLG.” We also described two forms of natural language generation (NLG) for analytics: short-form NLG — automated but limited […]
Blog

Most Chatbots Disappoint — Here’s How To Make Them Better

David Truog November 9, 2021
To create an effective chatbot you need to master conversation design, a new discipline for experiences based on conversational AI.
Blog

了解最新自然语言处理(NLP)用例,助力企业构建规模化项目

Guannan Lu April 16, 2021
近几年,随着人工智能算法的不断突破,自然语言处理(NLP)技术也有了突飞猛进的发展。它很快从一个研究性课题发展成为了全球企业都可应用的成熟技术。知识图谱、智能文档提取以及基于AI的文本分析能力使得NLP技术在各个垂直领域和业务流程中有了更好的应用。点击“阅读更多”了解具体细节。
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