Media Coverage

Forbes: Senior Analyst Cody Scott describes why investing in cybersecurity teams can be out of reach for smaller companies with large and valuable datasets for hackers to target. This article also cites Forrester data that 74% of global companies experienced a cyber breach in 2022, compared to 59% in 2020. Read the full article here. [...]

BBC: At Apple WWDC, VP, Principal Analyst Thomas Husson discusses the unveiling of Apple’s new Vision Pro headset and how, given overhype surrounding AR/VR, it may take time for consumers to warm to the product. Read the full article here. Read more from Thomas here.

The Indian Express: VP, Principal Analyst Thomas Husson shares insights about whether Apple’s planned mixed-reality headset will render the iPhone redundant. Read the full article here. Read more from Thomas here.

Financial Times: As Apple kicks off its post-smartphone future through the potential unveiling of its new mixed-reality headset at Apple WWDC, VP, Principal Analyst Julie Ask describes how, despite the company’s high prices for its products, consumers are routinely paying more for smartphones than computers. Read the full article here. Read more from Julie here.

Newsweek: Analyst Rowan Curran offers perspective on how recent changes and developments surrounding AI will widely change the way most people live and work. Read the full article here. Read more from Rowan here.

Forbes: Because AI tech company Nvidia has become synonymous with AI, Advanced Micro Devices will need to “step up its game” to better compete in this space, VP, Research Director Glenn O’Donnell tells the business outlet in a new interview. Read the full article here. Read more from Glenn here.

China Daily: VP Research Director Charlie Dai shares insights on how a new wave of generative AI is bringing in new opportunities to digitally transform every industry both in China and overseas. Read the full article here. Read more from Charlie here.

The Washington Post: VP Principal Analyst J.P. Gownder offers perspective on the launch and promise of Microsoft’s new AI assistant Copilot, which will be coming to Windows 11 PCs later this year. Read the full article here. Read more from J.P. here.

Financial Times: As Microsoft launches new tools for developers to integrate generative AI into their business software, Analyst Rowan Curran describes how similar developer announcements reflect a new battle breaking out in generative AI with companies are racing to provide similar capabilities to developers as quickly as possible. Read the full article here. Read more [...]

CNBC: In tandem with this year’s Microsoft Build conference, VP, Principal Analyst Boris Evelson discusses the impacts of Microsoft’s new brand Fabric, which unites seven data products under one umbrella. Read the full article here. Read more from Boris here.

The Wall Street Journal: In an interview, VP, Principal Analyst Michele Goetz discusses how, even with layers of security, the decision to use generative AI sits specifically with a chief information officer’s willingness to accept some level of risk. Read the full article here. Read more from Michele here.

Marketplace: VP, Research Director Mike Proulx describes how a potential “nail in the coffin for cable” will be more and more streaming services adopting live programming — especially live sports and news — “en masse.” Read the full article here. Read more from Mike here.

Bloomberg: As Apple plans to share details about its mixed reality headset, the outlet highlights insights from Forrester VP, Principal Analyst J.P. Gownder, based on his research about extended reality and metaverse in the workplace, about how fewer than 5% of people are interested in using mixed reality at work. Read the full article here. Read more from [...]

The Wall Street Journal: VP, Principal Analyst J.P. Gownder outlines how AI is poised to change the workplace and how, as a result, companies must equip employees with the “skills and inclinations needed to successfully use AI.” Read the full article here. Read more from J.P. here.

The Wall Street Journal: While online advertising costs have started to fall in recent quarters, Senior Analyst Nikhil Lai shares that many online companies are still convinced that physical stores are key to growing their customer base. Read the full article here. Read more from Nikhil here.

Associated Press: As Twitter announces new CEO Linda Yaccarino, VP, Research Director Mike Proulx shares insights into how much influence Elon Musk could still maintain over the company. Read the full article here. Read more from Mike here.

Reuters: As Disney unveils its latest earnings, VP, Research Director Mike Proulx shares how Disney+ is losing less money given price hikes and better cost management. Read the full article here. Read more from Mike here.

TIME: An article about Microsoft’s AI initiatives features perspective from Analyst Rowan Curran about how AI will inevitably be responsible for helping to both manage and create a lot more knowledge “that we will have to handle.” Read the full article here. Read more from Rowan here.

The Business Times: In an interview, Principal Analyst Xiaofeng Wang offers perspective on the ongoing e-commerce battle between fast-fashion player Shein and budget shopping platform Temu. Read the full article here. Read more from Xiaofeng here.