Media Coverage

Marketplace: Vice President, Principal Analyst Craig Le Clair describes how consumer frustrations are mounting as additional parts of the customer experience become automated. Read the full article here. Read more from Craig here.

Marketplace: VP, Principal Analyst Sucharita Kodali outlines reasons why Macy’s is struggling to remain relevant as investors reportedly offer to buy the department store chain for billions. Read the full article here. Read more from Sucharita here.  

CNBC: Principal Analyst Xiaofeng Wang describes how retailers’ use of virtual livestreaming hosts to differentiate themselves from others proved to be a key trend during this year’s Singles Day. Read the full article here. Read more from Xiaofeng here.  

Reuters: Principal Analyst Enza Iannopollo comments on the significance and positive impact the European AI Act will have on businesses and society as a whole. Read the full article here. Read more from Enza here.

Marketplace: This article includes perspective from VP, Principal Analyst Sucharita Kodali about how AI advances are influencing the state of the subscription economy.  Read the full article here. Read more from Sucharita here.

Forbes: An article about ways B2B brands will differentiate themselves in 2024 features insights from Principal Analyst Lisa Gately about how most brands are “at a stage of learning and exploring” when it comes to genAI.  Read the full article here. Read more from Lisa here.

Challenges: Vice President, Principal Analyst Thomas Husson is quoted in this article discussing why consumer electronics are losing favor with consumers in France.  Read the full article here. Read more from Thomas here.    

RTL Nieuws: Senior Analyst Madelein van der Hout is interviewed by this top Dutch media outlet’s Cyber Sessions program about how to identify cyber risks. Read the full article here.

The New York Times: An article about consumer spending patterns heading into Black Friday cites Forrester data that nearly 52 percent of consumers plan to watch for deals and special offers online and 39 percent plan to hunt for sales in stores this year. Read the full article here.

BBC News Online: Principal Analyst Enza Iannopollo is interviewed about the privacy implications of Google Drive locking customers out of files.  Read the full article here. Read more about Enza here.

Moneycontrol: In an exclusive interview, VP, Research Director Ashutosh Sharma shares insights about IT demand recovery, highlighting that the sector is likely to turn around starting in Q2 2025. Read the full article here. Read more from Ashutosh here.

The Daily Telegraph: VP, Research Director Mike Proulx shares his thoughts on recent price hikes at Netflix and Disney+ and how these will impact customers. Read the full article here. Read more from Mike here.

The Wall Street Journal: In an interview, Senior Analyst Akshara Naik Lopez addresses advantages and disadvantages surrounding industry cloud adoption. This article also cites Forrester’s 2024 Enterprise Software prediction that industry cloud will grow a modest 10% — 4 points below vendor guidance. Read the full article here. Read more from Akshara here.

The Washington Post: Senior Analyst Rowan Curran offers his initial take on Sam Altman’s departure from OpenAI per this news breaking on Friday. Read the full article here. Read more from Rowan here.

CNN: VP, Principal Analyst Dipanjan Chatterjee addresses Apple’s plans to adopt a messaging standard that brings iMessage features to Android users and how this may impact the company’s overall marketing strategy. Read the full article here. Read more from Dipanjan here.

The Wall Street Journal: VP, Principal Analyst Brendan Witcher offers perspective on Walgreens joining other retailers in starting to fulfill more online orders out of stores as a way to speed up shipments, streamline inventory and make more use of their physical sites. Read the full article here. Read more from Brendan here.

Bloomberg: VP, Research Director Glenn O’Donnell discusses areas of opportunity in the global semiconductor market, and where he expects shortages to ease. Read the full article here. Read more from Glenn here.

Le Figaro: VP, Research Director Charlie Dai is quoted about Huawei’s current investment in R&D. Read the full article here. Read more from Charlie here.

Forbes: Senior Analyst Abhijit Sunil shares how data centers and providers of immersion cooling systems could benefit from the soaring demand for computing created by generative AI. Read the full article here. Read more from Abhijit here.