Latest Press Releases

Press Release

Forrester Announces Full Conference Agenda For Technology & Innovation North America 2021 Live Virtual Experience

October 6, 2021
Event will showcase latest research to help tech executives apply creativity when deploying technology to deliver stronger customer and employee experiences and drive growth CAMBRIDGE, Mass., October 6, 2021 — Forrester (Nasdaq: FORR) today announced the full conference agenda for its Technology & Innovation North America 2021 live virtual experience to be held November 2–3, 2021. The event explores [...]
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Forrester premia el rendimiento de la integración en B2B Summit EMEA

October 4, 2021
El ganador de este año, Apex Group, aplicó los marcos y modelos de investigación de Forrester para impulsar la alineación funcional y acelerar el rendimiento de una estrategia de adquisición de rápido crecimiento LONDRES, 1 de octubre de 2021 /PRNewswire/ — Forrester (Nasdaq: FORR) ha reconocido a Apex Group, un proveedor global de servicios financieros, como ganador del [...]
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Forrester’s European Banking CX Index 2021: Pandemic Boosted The Importance Of Delivering Strong Digital Experiences

October 1, 2021
The shift to digital delivery improved CX scores for banks across the UK, Germany, Italy, Spain, and France LONDON, Oct. 1, 2021 — According to Forrester‘s 2021 European Banking Customer Experience Index (CX Index™), the COVID-19 pandemic accelerated the shift to banking via digital and hybrid channels — and this shift has improved customer experience (CX) across European banks. Unveiled [...]
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Forrester’s European Insurance CX Index 2021: German Insurers Provide The Best CX In Europe

October 1, 2021
German firm HUK-COBURG is the first European insurer to deliver an excellent-rated customer experience LONDON, Oct. 1, 2021 — Forrester’s (Nasdaq: FORR) 2021 European Insurance Customer Experience Index (CX Index™) reveals that German insurers deliver the best customer experience (CX) in Europe, including one brand to reach the ‘excellent’ category as the first and only insurer in the CX [...]
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Forrester’s European Auto Manufacturers CX Index 2021: Physical Touchpoints Still Critical For Auto Purchase And Service Experiences

October 1, 2021
European auto manufacturers provide OK-rated customer experience; websites lag person-to-person interactions to meet customers’ needs LONDON, Oct. 1, 2021 — According to Forrester‘s 2021 European Auto Manufacturers Customer Experience Index (CX Index™), Toyota offers the best customer experience in Europe, followed by Hyundai and Ford. Forrester’s CX Index rankings further reveal that, for customers, digital channels still lag [...]
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Forrester Awards Return On Integration Honours At B2B Summit EMEA

September 29, 2021
This year’s winner, Apex Group, implemented Forrester’s research frameworks and models to drive functional alignment and accelerate returns from a fast-paced acquisition strategy LONDON, UK, September 29, 2021 — Forrester (Nasdaq: FORR) has recognised Apex Group, a global financial services provider, as the 2021 Return on Integration (ROI) Honours winner at the company’s annual B2B Summit EMEA, 28–29 [...]
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Forrester’s Return On Integration Honours Winner Recognised At B2B Summit APAC

September 29, 2021
Cisco Systems implemented bold ideas to drive functional alignment and scale growth SINGAPORE, September 29, 2021 — Forrester (Nasdaq: FORR) recognised Cisco Systems, a global leader in IT and networking, as its 2021 Return on Integration (ROI) Honours winner at the recently concluded B2B Summit APAC. The firm was honoured for driving growth and profitability by making bold [...]
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Forrester Introduces New Forrester Decisions Services For B2B Sales Leaders

September 28, 2021
The three services will help B2B sales leaders transform their selling strategy to meet modern buyers’ expectations CAMBRIDGE, Mass., September 28, 2021 — Forrester (Nasdaq: FORR) today announced three new Forrester Decisions services for B2B sales leaders to help them build digital, insights-driven sales organizations that drive predictable and profitable revenue growth. The COVID-19 pandemic accelerated the shift toward digital interactions. As [...]
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Forrester Introduces New Forrester Decisions Service For B2C Marketing Executives

September 27, 2021
Service helps leaders align brand and customer experiences to inspire loyalty, grow lifetime customer value, and increase market share CAMBRIDGE, Mass., September 27, 2021 — Forrester (Nasdaq: FORR) introduces Forrester Decisions for B2C Marketing Executives to help leaders center their marketing strategy — and their entire organization — around changing consumer needs. This new service offers bold vision research, curated tools [...]
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Forrester Introduces New Forrester Decisions Service For Customer Experience Leaders

September 23, 2021
Service enables leaders to drive loyalty across customers’ most meaningful touchpoints CAMBRIDGE, Mass., September 23, 2021 — Forrester (Nasdaq: FORR) introduces Forrester Decisions for Customer Experience to help customer experience (CX) leaders and their teams strengthen and scale the CX discipline, maximize the ROI of CX improvements, and align CX investments to the experiences that improve loyalty and drive revenue. [...]
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Forrester Introduces New Forrester Decisions Service For Technology Architecture & Delivery Leaders

September 21, 2021
Service helps leaders keep pace with ever-changing digital expectations and build greater agility, resiliency, and creativity across the technology ecosystem CAMBRIDGE, Mass., September 21, 2021 — To accelerate technology modernization, Forrester (Nasdaq: FORR) introduces Forrester Decisions for Technology Architecture & Delivery. With 48% of global firms investing in digital transformation, this service offers bold vision research, curated tools and frameworks, [...]
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Forrester’s Singapore CX Index: For The First Time, Insurers Surpassed Banks In Delivering Better Customer Experiences

September 20, 2021
FWD maintains its lead among insurers, while Citibank raises its performance to become a CX leader in multichannel banking SINGAPORE, September 20, 2021 — According to Forrester’s (Nasdaq: FORR) 2021 Singapore Customer Experience Index (CX Index™), the quality of customer experience improved significantly in the automotive/home insurance industry compared to the banking industry for the first time since the [...]
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Forrester Introduces New Forrester Decisions Service For Security & Risk Leaders

September 16, 2021
Service helps leaders anticipate and manage cybersecurity risks and deploy the right security technology to protect business reputation CAMBRIDGE, Mass., September 16, 2021 — To help firms better prepare, anticipate emerging threats, and protect their reputation, Forrester (Nasdaq: FORR) introduces Forrester Decisions for Security & Risk. According to Forrester, 54% of firms worldwide describe their business continuity plans as being [...]
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Forrester kondigt volledige congresagenda aan voor CX EMEA 2021

September 16, 2021
Virtuele live-ervaring brengt CX- en marketingleiders samen om de veranderende behoeften en prioriteiten van consumenten beter te begrijpen en de klantervaring te verbeteren LONDEN, 16 september 2021 — Forrester (Nasdaq: FORR) kondigde vandaag de volledige congresagenda aan voor zijn CX EMEA 2021 virtuele live -ervaring die van 30 september-1 oktober 2021 wordt gehouden. Naarmate de verwachtingen van klanten zich ontwikkelen, moeten organisaties [...]
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Forrester anuncia el programa completo de la conferencia CX EMEA 2021

September 16, 2021
La experiencia virtual en vivo reunirá a los líderes de CX y de marketing para comprender mejor las necesidades y prioridades cambiantes de los consumidores para mejorar la experiencia del cliente LONDRES, 16 de septiembre de 2021 — Forrester (Nasdaq: FORR) ha anunciado hoy el programa completo de su experiencia virtual CX EMEA que se celebrará del 30 de [...]
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Forrester Announces Full Conference Agenda For CX EMEA 2021

September 16, 2021
Live virtual experience will bring together CX and marketing leaders to better understand consumers’ changing needs and priorities to improve customer experience LONDON, Sept. 16, 2021 — Forrester (Nasdaq: FORR) today announced the full conference agenda for its CX EMEA live virtual experience being held September 30–October 1, 2021. As customers’ expectations evolve, organisations need to become smarter, more agile, [...]
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Forrester anuncia la agenda de la conferencia B2B Summit EMEA

September 15, 2021
–  Forrester anuncia la agenda de la conferencia B2B Summit EMEA para ayudar a las empresas a impulsar un crecimiento de dos dígitos La cantante y compositora británica Leona Lewis actuará en el evento virtual en vivo de este año LONDRES, 15 de septiembre de 2021 — Forrester (Nasdaq: FORR) anunció hoy la agenda completa de la rueda [...]
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Forrester kondigt B2B Summit EMEA congresagenda aan om bedrijven te helpen dubbele groeicijfers te behalen

September 15, 2021
Britse singer/songwriter Leona Lewis treedt dit jaar op het virtuele evenement op LONDEN, 15 september 2021 — Forrester (Nasdaq: FORR) kondigde vandaag de volledige congresagenda aan voor zijn B2B Summit EMEA 2021 virtuele live -ervaring die op 28-29 september wordt gehouden. Al meer dan tien jaar is B2B Summit een vertrouwde bron voor marketing-, verkoop- en productleiders om onbevooroordeelde perspectieven, inspiratie en [...]
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Forrester veröffentlicht Agenda des B2B Summit EMEA: Insights für Führungskräfte aus B2B-Marketing, -Vertrieb und -Produkt

September 15, 2021
Britische Singer/Songwriterin Leona Lewis als Stargast beim diesjährigen virtuellen Live-Event LONDON, 15. September 2021 — Forrester (Nasdaq: FORR) hat heute das vollständige Konferenzprogramm für den B2B Summit EMEA 2021, der am 28. und 29. September stattfinden wird, vorgestellt. Seit mehr als einem Jahrzehnt ist der B2B Summit eine vertrauenswürdige Anlaufstelle für Marketing-, Vertriebs- und Produktverantwortliche. Hier erhalten sie unabhängige Perspektiven, Inspirationen [...]
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Forrester annonce le programme de la conférence B2B EMEA Summit pour aider les entreprises à alimenter une croissance à deux chiffres

September 15, 2021
La chanteuse et auteure-compositrice britannique Leona Lewis se produira en direct lors de l’événement virtuel de cette année LONDRES, 15 septembre 2021 — Forrester (Nasdaq: FORR) annonce aujourd’hui le programme complet du Sommet B2B EMEA 2021 dont l’expérience virtuelle se tiendra les 28 et 29 septembre. Depuis plus de dix ans, le Sommet B2B EMEA de Forrester est une [...]