healthcare trends

The healthcare industry has lagged in CX and digital transformation. Members and patients are eager for better experiences that mirror the level of service and ease they’re used to from consumer experiences. Use our insights to start closing the gap and boost satisfaction.

Insights

Podcast

The Benefits And Challenges Of Industry Clouds

What It Means July 18, 2024
What are industry clouds? What are their use cases, benefits, and drawbacks? Find out as VP and Principal Analyst Kate Leggett provides a detailed look at the latest trends in industry clouds.
Blog

US Health Insurer CX Quality Plummets To A Five-Year Low

Judy Weader June 17, 2024
There’s just no way to sugarcoat this: US health insurer Customer Experience Index (CX Index™) ratings for 2024 have landed with a resounding thud. This is the second time since 2021 that the industry average rating had a statistically significant decline — and it’s easy to see why: Ten brands scored their lowest ratings in […]
Blog

Redefining The Fate Of Virtual Care

Arielle Trzcinski June 12, 2024
Following shocks to virtual healthcare, providers, payers, and partners will have to revitalize this important modality of care. Learn how in this blog post.
Blog

It’s Not A Mirage: We Need A Way Out Of The Medical Desert

Arielle Trzcinski June 11, 2024
All healthcare ecosystem players must act swiftly and boldly to curb the rise of medical deserts before the healthcare system reaches a point where more preventable tragedies sweep the US.
Blog

It’s Time To Wake Up To Healthcare’s Concentration Risk

Alla Valente May 30, 2024
The US healthcare industry is riddled with concentration risk. Now regulators are getting involved making the pain too great to ignore.
Blog

Navigating The Regulatory Maze: Enhancing Customer Experience In Finance And Healthcare

Arielle Trzcinski May 20, 2024
No regulation was designed to ruin the customer experience, yet poor experiences in regulated industries abound. At CX Summit North America, we'll explore how leading organizations are navigating these challenges.
Blog

Announcing Forrester’s 2024 Customer-Obsessed Enterprise Award Winner In APAC

Dane Anderson May 8, 2024
IHH Healthcare Singapore wins Forrester’s 2024 APAC Customer-Obsessed Enterprise Award, which recognizes organizations that are delivering outstanding customer experiences to accelerate business outcomes.
Blog

Introducing The Customer Experience Platforms For Healthcare Landscape, Q2 2024

Arielle Trzcinski April 30, 2024
Healthcare consumers’ expectations for easier, faster, retail-like experiences are not fading away. It is no longer enough to offer a digital front door alone — healthcare organizations must intercept consumers and customers as they navigate an increasingly complex and diverse healthcare ecosystem.
Blog

Prescription For Change: Cybersecurity Outage Highlights Critical Vulnerabilities In Healthcare

Jeff Pollard February 23, 2024
A recent cybersecurity incident at Change Healthcare cause the pharmacy claims processors to take its systems offline. Learn the implication of this event and five things firms can do to prepare.
Blog

Stormy Seas Ahead: Top Trends On The Horizon For Healthcare In 2024

Arielle Trzcinski February 21, 2024
Healthcare organizations (HCOs) are navigating turbulent waters as they confront long-standing industry challenges and broad economic currents. Learn how how HCOs can weather the storm and overcome these challenges.
Podcast

Is Too Much Tech Overburdening Clinicians?

What It Means February 8, 2024
How is the growing disconnect between tech leaders and clinicians contributing to burnout? Find out as Senior Analyst Shannon Germain Farraher explores the current and future state of technology in clinical settings.  
Blog

Health Plans: Unlock Success In Member Engagement

Shannon Germain Farraher February 6, 2024
Amid a competitive healthcare landscape and younger generations’ increasing skepticism toward health insurers, health plans must reimagine their engagement approach to foster loyalty, trust, and connection with their members.
Blog

A New Year’s Resolution For HCOs In 2024: Take Stock Of Your Digital Transformation Efforts

Arielle Trzcinski January 29, 2024
Learn six categories healthcare organizations can use to assess the maturity of their digital transformation efforts and identify areas for improvement in 2024.
Podcast

339: CX Predictions 2024: Healthcare

The CX Cast January 23, 2024
Every year, Forrester looks to the future to predict what we think will happen across industries, geographies, and technologies. In this episode, Judy Weader and Shannon Germain Farraher get into the CX implications of the biggest predictions in healthcare. Tune in for insight on smart tech in hospitals, nontraditional benefits in plan designs, medical deserts, and other topics. 
Blog

Financial Services, Healthcare, And Public Sector Clients Are Rapidly Adopting Workday Finance, Adaptive, And PRISM

Akshara Naik Lopez January 22, 2024
Planning an HCM or Finance/ERP RFP this year? Get some key takeaways from Forrester's new Workday Services Landscape report.
Blog

Confronting Clinician Burnout With Confidence Takes More Than Tech And System Changes

Shannon Germain Farraher December 5, 2023
As your organization confronts clinician burnout and looks to support your employees’ well-being, consider these top takeaways from ICD Healthcare Network’s Burnout Symposium.
Blog

So What Happens If Cigna Merges With Humana?

Judy Weader November 30, 2023
Cigna has set its sights on Humana and plans to close a cash and stock deal to acquire its fellow insurer before the year’s end, according to The Wall Street Journal. STAT News talked about this possibility several weeks ago, in the context of Cigna potentially selling off its Medicare Advantage (MA) business. Take that […]
Blog

The Business Case For Investing In Women’s Health

Arielle Trzcinski November 16, 2023
Employers and health insurers can invest now in digital health offerings and tailored benefits that better serve this population. Keep these valuable women in the workforce. You’re not only doing what’s good for business — you just might save the life of someone you care for or who cares for you.
Blog

Predictions 2024: Healthcare Organizations Will Get Ahead By Forging New Paths

Shannon Germain Farraher November 8, 2023
Healthcare in 2024 will be a dynamic space, with tech innovations and nontraditional thinking stepping up to address myriad health needs. Learn more.
Blog

Strikes Are Merely One Expression Of Employee Power

J.P. Gownder October 16, 2023
2023 was the biggest year for US strikes in 40 years. Strikes are an expression of Employee Power — one of the four shocks that will reshape the future of work over the next decade.
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