To thrive in the Age of the Customer, companies cannot rely on retrospective analytics. True customer obsession requires harnessing insights in real time. Learn how to leverage real-time analytics to achieve a sustainable competitive edge.
Discover how Forrester supports customer experience and IT leaders.
The Landscape Of AIOps Is Changing
Understanding which vendor supports your perspective is your first step toward a successful AIOps implementation, and this Landscape report provides you with a starting point.
BI Vendors Can’t Resist The Sheen Of Data Fabric
Learn the the two most significant trends that Forrester has been observing in the data and analytics space and what their implications are for your tech organization.
Turn 2023 Predictions Into Bold Action
Join us for Predictions 2023 Live to learn how to focus your priorities for success in the year ahead.
Announcing The Forrester Wave™: Artificial Intelligence For IT Operations (AIOps), Q4 2022
The Forrester Wave™: Artificial Intelligence For IT Operations, Q4 2022 evaluated 11 vendors on 35 different capabilities. Read the report to see the vendor that came out on top with the highest-ranked capabilities for the broadest set of organizations.
Salesforce Genie: One More Enterprise Data Warehouse And Analytics Option
Dear Salesforce, haven’t I been a good, objective, reasonable, helpful industry analyst? Why would you make my life more difficult? For years, clients have been reaching out with the following question: If a significant portion of all my enterprise data comes from SAP or Oracle business applications (ERP, CRM, etc.), should SAP BW/4HANA or Oracle […]
Invest In The Right Technologies To Improve Your Customers’ Financial Well-Being
The Forrester Financial Well-Being Tech Tide™ report presents an analysis of the maturity and business value of the 18 technology categories that support financial well-being. Financial services executives should read this report to shape their firm’s investment approach to these technologies.
The Future Of BI — No, It’s Not As Simple As “The Dashboards Are Dead”
BI is alive, but its adoption needs some help. Learn the three reasons why businesses struggle to get more mileage from their business intelligence applications.
The Next Decade Of Healthcare Is Primed For Seismic Disruption By Hospital-At-Home
The house call has made a comeback, accelerated by the pandemic. This is the leading edge of a monumental shift in healthcare.
Seize On 2023 Tech Opportunity
Get our Predictions 2023 guide to see how tech leaders are shifting their focus to outpace disruption.
Choose Your Loyalty Service Provider Based On Three Capabilities
Globally, we’re seeing a proliferation of brands that are investing in loyalty — whether for the first time or to revamp their existing strategy and programs. In fact, 83% of the brands we surveyed for our new Forrester Wave™ evaluation on loyalty service providers are increasing their investment in loyalty by 5% or more this […]
Building A Private Bank For The Next Generation
Significant gaps continue to exist in private banking, forcing firms to rethink pricing and organizational models. As a result, high-net-worth clients are not fully benefiting from some of the digital innovations that are changing how customers interact with their private banks. To identify the top “Global Private Banking Trends In 2021,” we interviewed senior executives […]
Airport Data Validates Need For Real-Time Customer Obsession
Airports and travel companies need to know that the desire to travel may never return to 100%; capturing the market that remains will depend on going above and beyond to provide health safety comfort. Learn how real-time feedback can help.
Real-Time, Contactless Feedback During The Pandemic
FeedbackNow by Forrester has launched new contactless feedback solutions so companies can measure and adjust their customer experiences in real-time throughout the pandemic.
BI Is Dead; Long Live BI
Enterprise BI is not dead, It's alive and thriving. But there are changes ahead. Learn about five of them here.
Cloud Players And Research Groups Join The Fight Against COVID-19 With High-Performance Computing
A unique public/private consortium organized by IBM and the Department of Energy is bringing high-performance computing to the COVID-19 fight. Analyst Tracy Woo provides details.