Disconnected digital investments. Rising technical debt. Pervasive digital sameness. Unhappy stakeholders.
You’re not alone. We’ve seen gains from tech investments of the 2010s stall out over the last few years because of the aforementioned problems. Now we all face an unprecedented global pandemic that is challenging our ability to meet rapidly evolving market demands. Ninety-six percent of tech purchase influencers we surveyed say that they’re experiencing disruption from the pandemic. No surprise there. More alarming: 84% don’t feel well equipped with the right technology to manage these issues.
But you, as a technology leader, can not only survive but accelerate out of this crisis. The key is developing what Forrester calls a future fit technology strategy, which is customer obsessed and enables you to meet those demands.
We’re excited to present on future fit technology at our virtual Technology & Innovation Global Forum, on November 4–6. Join us to learn about:
- Resilient, creative, and adaptive strategies. Today’s thriving customer-obsessed organizations have technology stacks that are aligned with business outcomes and can adapt to the bends in the road ahead. During the Forum, we’ll uncover the core drivers and keys to success to make your tech strategy more resilient, creative, and adaptive.
- Strategic innovation. Successful leaders continuously experiment and innovate with technologies to achieve real business results. Discover how to better strategize in areas such as data, technology sourcing, outsourcing, and diversity.
- The future of work. Understand how consumer demand, business innovation, and the pandemic will quickly drive your workforce technology strategy forward. Learn how to realize value from investments in automation, AI, and robotics.
This is just a taste of what’s going to be a great lineup. This is a multiregion event, and we’ll feature content “live” in multiple time zones — IST, GMT, and EST — though all content will be available to stream after the initial presentations.
But wait, there’s more! Michael McDonald — the five-time Grammy Award winner and member of the Doobie Brothers and Steely Dan — will join us for a special musical event.