Emerging Technology
Emerging technology is reshaping business models and improving digital experiences for consumers and employees across industries and geographies. To leverage emerging technology effectively on their path to business and digital transformation, brands and enterprises must continually assess the technology landscape to separate vaporware from the truly emerging technologies, while also evaluating the impact of new technologies on the organization’s technical debt and legacy operations and existing tech stack. Forrester can provide best practices and frameworks for getting the most from your emerging technologies. Read our insights to learn how to evaluate, implement, and drive business value with new and emerging technology.
Insights
Blog
GenAI Will Shatter And Reconstruct Every Company And Industry
How will generative AI reconstruct companies, industries, countries, and roles? Our analysts try to answer one of the biggest questions in business today.
Podcast
Autonomous Vehicles: Are We There Yet?
Is it finally time for self-driving cars and trucks to achieve their long-held promise? Find out as Vice President and Research Director Pascal Matzke joins the podcast to discuss the current state and future outlook for autonomous vehicles.
See Outcome-Driven EA Practice Benefits In Action
Watch our exclusive webinar and unlock the secrets to high-performing, outcome-driven enterprise architecture with real-world models and examples you can implement today.
Podcast
Predictions 2024: Where Will AI Go Next?
Where will AI go next? That’s the biggest question of 2024. In this special episode, nine Forrester analysts discuss what’s behind our 2024 predictions for AI and what the implications will be.
Blog
NVIDIA Faces An Army Of Opponents That Might Include You
Find out what's driving NVIDIA's phenomenal success and get an insightful look at who their next competitors may be.
Blog
Welcome To The Chip Wars, Microsoft
The move erodes lucrative business for the current main players. We break down what it means for tech buyers.
Podcast
Predictions 2024: How Tech Leaders Will Tackle Growth, Talent, And AI
What’s in store for tech leaders in the year ahead? Find out as Vice Presidents and Senior Research Directors Matthew Guarini and Fred Giron discuss Forrester’s 2024 predictions for technology leaders.
Blog
People Avoid Chatbots — Here’s How Your Company Can Make Its Bot Better
Creating an effective chatbot is hard. To get it right, you need to master conversation design, a new discipline for creating experiences that are based on conversational AI, and you need to know where and when to use new technologies like generative AI.
60% Of Skeptics Will Use (And Love!) GenAI
Surprised? Download Forrester’s 2024 Predictions guide to see why progress will be driven by exploration — and 14 other global predictions on AI, privacy, B2B buyers, hybrid work, and more.
Blog
Forrester’s GenAI Hack-A-Thon: Turning Hype Into Reality
At the recent Technology and Innovation Forum, Forrester challenged attendees to use GenAI tools to prepare for a high stakes presentation. Find out how it went in this post.
Blog
At Its Innovation 2023 Event, Intel Is Focused On AI Developers
Get Forrester's key takeaways and unique insights from the recent Intel Innovation 2023 conference.
Blog
Restricted Source Licensing Is Here
Open source has taken the enterprise by storm. What was once seen as risky code, developed in suburban basements, has taken on new life. Major software companies employ teams of full-time workers to write and contribute code to open source projects. Even end user companies such as Netflix, Lyft, Capital One, etc., are contributing back […]
Blog
Forrester’s Impressions: VMware Explore 2023
In recent years, VMware has faced major headwinds: It migrated its clients from on-premises to public cloud, changed to a cloud-native application development paradigm, shifted to subscription licensing, had frequent cycles of M&A activities, and experienced unfavorable macroeconomic environments. Despite these, VMware registered modest revenue growth. Even though it grew, it knows it is vulnerable. […]
Blog
Biden Escalates The US-China Tech Trade War (Again)
US president Joe Biden issued an executive order on August 9 imposing tighter restrictions on certain technology investments in “countries of concern.” It cites military applications of these technologies by hostile states that raise US national security concerns. The EO leaves “countries of concern” vaguely defined, but the target is China, including its special administrative […]
Revamp Your Tech Architecture For Business Success
Download the guide to learn how to use Forrester’s Outcome-Driven Architecture Model to align enterprise architecture teams with business objectives
Blog
AI Advertising Is An Economic Multiplier, Provided You Own It
Marketers looking for cost savings from AI advertising should rethink it in the wake of a new decision upholding human authorship.
Blog
Why NASA, IBM, And Hugging Face’s Open Source Model Is A Big Deal
What do you get when you combine an open source platform, a massive and critically useful dataset, and an ability to open-source an AI foundation model? Find out in this post.
Blog
Subscription Hardware Puts The Channel At Risk
Subscription-based hardware is the emerging model that every hardware vendor is promising to customers, partners, and investors. It’s a significant shift from the classic capex model in which firms spend money for outright hardware purchases. There are several scenarios such as new technology, short-term projects, test-before-you-buy, and infrastructure bundled with managed services, etc., where subscription-based […]
Podcast
Unique Solutions To Reduce Technical Debt
In this preview of the upcoming Technology & Innovation North America event, five analysts provide their perspectives on how to reduce or avoid technical debt.
Blog
Annual Planning 2024: Now Is The Time For Tech Leaders To Reinvigorate Their Role In The Growth Agenda
For 2023, Forrester recommended a steadfast approach to technology decisions to reconcile any hasty investments made in the pandemic years. With that work now forming the foundation for future business growth, it’s time to accelerate into 2024 with a pragmatic approach to innovation. Learn three key areas where you should focus your 2024 tech spend.
Budget Your 2024 Cloud And AI Priorities Wisely
Download our 2024 Planning Guide for Technology Architecture & Delivery Leaders to learn where cloud, data center, software, and emerging tech budgets are shifting.
Blog
What Are The Hottest Data Management Trends? Find Out At Data Strategy & Insights 2023
Despite huge progress in data, analytics, and AI platforms and tools, our data challenges keep stacking up! The fundamental business needs of storing, processing, and accessing data are complicated by ongoing cloud migration, growing data variety and volumes, demand for real-time everything, and ever-expanding regulatory and compliance mandates. Data management — which includes data ingestion, […]
Webinar
Planning Guides 2024: Technology Leaders
Take the guesswork out of your 2024 tech budget planning. Find out how your 2024 tech budget compares to your peers — and where to increase, decrease, and experiment with your tech investments.
Podcast
Top 10 Emerging Technologies In 2023
Struggling to figure out which emerging techs to focus on in the year ahead? In this episode, VP of Emerging Tech Portfolio Brian Hopkins and VP and Principal Analyst Michele Goetz discuss the top 10 emerging technologies list for 2023.
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