Firms with advanced technology-driven innovation practices grow three to four times faster than the industry average. Learn how your firm can outpace your peers.
The New Space Race — For Businesses
Low-Earth-orbit satellites open up a host of new opportunities for businesses. Should your firm be exploring these new solutions? Find out in this episode of What It Means.
Smart Tech Executives Will Position Their Company For The Coming Rebound
In 2023, technology executives should optimize their budgets with customer and employee experience as the North Star. Here’s a peek at three actions we recommend in our new report, “Navigating The 2023 Downturn: Technology Executive" to help tech executives can position their companies for market leadership when the rebound comes.
See What’s Trending In Innovation Network Success
Access our 17-page report to discover new research on a four-tier approach to building a strong innovation network that helps tech leaders get ideas to market faster.
Putting The Revenue In Marketing Technology
As B2B marketing continues to evolve, addressing shifts in buyer behavior has become a top priority for marketing leaders. These shifts, driven by the proliferation of data, include the rise of buying groups and the preference for self-guided, anonymous, or pseudonymous buying journeys. After working closely with our practitioner and tech service provider clients and […]
Global Tech Spend Will Slow To 4.7% In 2023
Forrester recently revised its global technology spend forecast for 2023 down to $4.4 trillion. Find out why.
US Tech Spend Is Going To Slow To 5.4% In 2023
Forrester is forecasting that an uncertain macroeconomic environment will lead to US tech spend growth of only 5.4% in 2023 — down from 7.4% growth in 2022. US companies are expected to on cost savings and operational efficiency.
TIER: Technology Is An Engine For Growth, So Budget Accordingly
Don’t become the next Southwest. When cutting back this year, tech execs must consider how cuts could impact future outcomes.
Southwest Demonstrates Why Having A True Technology Executive Is Critical
Southwest's recent failure is a call for every CEO to make sure they have a battle-tested and empowered technology leader at the helm.
Break Free From The Tech Talent Squeeze
Join us for a webinar to explore a skills-based hiring model for creating an adaptive pool of tech talent – so you can compete in the fast-paced tech landscape.
Southwest’s Crisis Is A Lesson For Innovators
Southwest Airlines’ 2022 holiday travel disaster happened because the airline became a victim of its own success. Yet the crisis has yielded lessons that other companies should heed.
Unpacking Forrester’s 2023 Tech Leader Predictions
An unpredictable economy will spur some unexpected changes in the technology space in 2023. Stay one step ahead of them as VP, Senior Research Director Matt Guarini reviews our 2023 predictions for tech leaders.
European Tech Spend Will Cool In 2023 — Here’s Why
The European tech market is caught between a rock and a hard place. On one side, high inflation and the corresponding fall of the Euro and pound against the dollar is discouraging purchases, especially imports. On the other side, the Russia-Ukraine war has disrupted supply chains and halted the flow of the cheap natural gas […]
Indian CIOs Should Start With Tech Stack And Services Optimization To Become Future Fit
Only 7% of Indian firms qualify as future fit. Learn five critical aspects Indian CIOs should review to ensure a successful digital transformation.
Tech Companies May Be Laying Off Employees, But Tech Workers Are Still In Demand
Demand for tech talent remains extremely high, despite the high-profile layoffs in the tech sector.
Short On Skilled Tech Talent?
Get ahead of the talent crunch with our four-step guide to building adaptive pools of tech talent by focusing on finding skills instead of hiring for roles.
How Innovation Can Make Your Firm More Resilient
The firms that prove most resilient have innovation processes built into their culture and leverage adaptive technology platforms. Learn how you can do this at your firm.
Don’t Let Crisis-Driven Tech Decisions Impact Your Opportunity To Be Future Fit
After a period of scrambling, many technology leaders are looking to get their technology strategy more future fit. Here’s how you can do it.
An Inside Look At Forrester’s Top 10 Emerging Technologies Report
Which emerging technologies should be on your radar in the year ahead? VP, Emerging Tech Portfolio Brian Hopkins and VP, Principal Analyst Julie Ask walk through Forrester’s list of the top 10 emerging technologies to watch.
The CIO’s Role In The Growth Agenda: Early Thoughts And A Call To Action
Revenue growth and profit growth are the raison d’être of companies. Even in government agencies and nonprofits, growth is important to efficiently fulfilling and improving the mission. And growth in all circumstances is even more important when economic times are uncertain. We are conducting research into how a traditional IT organization supports its company’s growth […]
TIER: Venture For Advantage In Today’s Uncertain Economy
Find out how executives can use corporate venturing to limit the downside and maximum the upside of technology investments in an uncertain economic time.
Unlock The Secret To 2023 Tech Success
Attend our predictions webinar on overcoming resource constraints with a focus on resiliency and talent.
The Growing Need For A Chief Automation Officer
As automation efforts continue to expand across the enterprise, one question looms large: Who should be overseeing the use of automation technologies in an organization? In this episode, Principal Analyst Leslie Joseph provides his perspective.
A Seven-Step Guide To A Successful Technology Sustainability Strategy
With COP26 coming up, here are seven actionable steps to build a successful sustainability strategy from scratch.