Media Coverage

Bloomberg: VP, Principal Analyst Julie Ask breaks down Apple’s fourth quarter 2022 results. Watch the full interview here. Read more from Julie here.

Forbes: The publication highlights five significant changes for B2B CMOs for 2023 as outlined by Forrester’s predictions and VP, Principal Analyst Ross Graber. Read the full article here. Read more from Ross here.

The Wall Street Journal: Analyst Rowan Curran offers insights into generative AI and how it is likely to impact enterprises from top to bottom. Read the full article here. Read more from Rowan here.

South China Morning Post: VP, Research Director Ashutosh Sharma discusses the likelihood of consumer electronics company Xiaomi remaining in the Indian market despite legal and domestic challenges. Read the full article here. Read more from Ashutosh here.

Reuters: Principal Analyst Kelsey Chickering discusses Snap’s latest earnings and how slowing advertising spend, due to the economic downturn, may impact the company. Read the full article here. Read more from Kelsey here.

CNBC: VP, Research Director Mike Proulx offers insights into Netflix’s approach to theatrical movie releases, adding that the streaming giant has shown over the past year its openness to and needing of new sources of revenue. Read the full article here. Read more from Mike here.

Handelsblatt: The German business daily speaks with CIO, Executive Partner & Senior Analyst Phil Brunkard about how private satellite companies are helping companies take advantage of space faster and cheaper. Read the full article here. Read more from Phil here.

TIME: Principal Analyst, Emily Pfeiffer describes how social commerce, despite its popularity, is likely to still only encompass a “pretty small percentage” of overall ecommerce sales. Read the full article here. Read more from Emily here.

Adweek: VP, Principal Analyst Tina Moffett outlines how marketers can create a customer-first, recession-proof marketing plan per Forrester’s 2023 Planning Guide. Read the full article here. Read more from Tina here.

Adweek: VP, Principal Analyst Barbie Mattie highlights insights from Forrester’s 2023 Planning Guide. Read the full article here. Read more from Barbie here.

TechRepublic: Principal Analyst Fiona Mark offers best practices for how tech leaders can shift organizational priorities and operations to be more customer focused. Read the full article here. Read more from Fiona here.

Marketplace: VP, Research Director Glenn O’Donnell describes how, despite decreasing demand for electronics, specific types of semiconductors remain in short supply. Read the full article here. Read more from Glenn here.

CNN Business: Principal Analyst Xiaofeng Wang outlines challenges Elon Musk is likely to face in creating a new app similar to China’s top social media platform WeChat. Read the full article here. Read more from Xiaofeng here.

BBC News: Analyst, Stephanie Liu explains why a new privacy-focused search engine won’t have the capacity to overpower Google. Read the full article here. Read more from Stephanie here.

The Guardian: VP, Research Director Mike Proulx offers perspective on Elon Musk offering to buy Twitter again, adding Musk’s number one mission will be to earn and retain the trust of Twitter employees. Read the full article here. Read more from Mike here.

The Washington Post: VP, Principal Analyst Sucharita Kodali describes why major retailers are starting holiday discounts early this year, including the looming recession being a culprit. Read the full article here. Read more from Sucharita here.  

USA Today: In an interview, VP, Research Director Natalie Schibell offers insights into timeframes for clinical drug trials and how anticipated changes stemming from the pandemic will affect them. Read the full article here. Read more from Natalie here.

Bloomberg: VP, Principal Analyst Julie Ask appears on Bloomberg Technology to discuss reasons why Apple is slowing plans to increase production of its latest iPhone models. Watch the full interview here. Read more from Julie here.

Handelsblatt: Researcher Himank Joshi shares findings from his research, “The Global Software Industry Forecast, 2022,” and offers insights into increasing prices for IT services at Microsoft, SAP, and similar companies. Read the full article here.