Media Coverage

Latest Media Coverage

Media Coverage

Reuters – Black Friday Draws U.S. Shoppers But Many Shun Stores For Online

November 27, 2021
Reuters: Sucharita Kodali discusses how tight inventory and higher costs for raw materials and labor will impact large retailers in Q4 2021. Read the full article here. Get more insights from Sucharita here.
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The Business Times – See You In The Metaverse: How VR And NFTs Could Transform Commerce

November 26, 2021
The Business Times: Xiaofeng Wang shares insights about how the metaverse can affect e-commerce. Read the full article here. Get more insights from Xiaofeng here.
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The Washington Post – This Black Friday, Shoppers Are Back In Malls

November 26, 2021
The Washington Post: Sucharita Kodali discusses how the latest COVID variant may influence foot traffic in malls this holiday season. Read the full article here. Get more insights from Sucharita here.
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The Wall Street Journal – E-Commerce Needs Real Store Locations Now More Than Ever

November 25, 2021
The Wall Street Journal: Brendan Witcher shares how physical stores are poised for a resurgence to compete with e-commerce after losing ground during the pandemic. Read the full article here. Read more from Brendan here.
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CNBC – Samsung Plans To Build A $17 Billion Chip Plant In Texas

November 24, 2021
CNBC: Glenn O’Donnell shares insights about how Samsung is following the lead of other companies like Intel and TSMC by building a multi-billion semiconductor factory to help alleviate the global chip shortage. Read the full article here. Get more insights from Glenn here.
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CNBC – Shoppers Can Expect Discounts In Late December, Early 2022: Forrester Research Analyst

November 23, 2021
CNBC: Sucharita Kodali appears on “Squawk Box” to break down current holiday shopping trends. This segment has been syndicated to MSN. Watch the full interview here. Get more insights from Sucharita here.
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Bloomberg – Paytm’s Debacle Casts Doubt Over IPOs For Indian Startups

November 23, 2021
Bloomberg: In an article about Paytm’s IPO, VP & Research Director Ashutosh Sharma discusses high valuations among tech startups and how investors will look cautiously on the risks and business future of such companies going forward. This article has been syndicated to several outlets, including Bloomberquint, Economic Times, Times of India, Hindu Business Line, Business Standard, and The Straits Times. Read the full Bloomberg article here. Get more [...]
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Forbes – Digital Bounty Hunters Want To Help Businesses Track Down Hidden AI Biases That Can Prevent People Getting Jobs And Loans

November 19, 2021
Forbes: Brandon Purcell speaks with Forbes about how AI bias bounties will become plentiful in 2022 per Forrester’s Digital Trust Predictions. Read the full article here. Read more from Brandon here.
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CNBC – TikTok Usage Surpassed Instagram This Year Among Kids Aged 12 To 17, Forrester Survey Says

November 18, 2021
CNBC: Mike Proulx shares how more Americans between ages 12 and 17 are using TikTok than Instagram on a weekly basis. Read the full article here. Get more insights from Mike here.
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The Wall Street Journal – AI Customer-Service Startup Netomi Raises $30 Million

November 17, 2021
The Wall Street Journal: David Truogdescribes CX issues currently surrounding chatbots as customer-service chatbot provider Netomi announces millions in funding. Read the full article here. Read more insights from David here.
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CNBC – Chinese Livestreamers Can Rake In Billions Of Dollars In Hours. How Long Will It Last?

November 15, 2021
CNBC: Xiaofeng Wang analyzes the livestreaming e-commerce phenomenon and what brands need to note in order to maximize ROI from this trend. Read the full article here. Read more insights from Xiaofeng here.
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USA Today – Could Supply Chain Issues Drive More People To Shop In Person This Holiday Season?

November 14, 2021
USA Today: An article outlining how supply chain issues will impact the holiday season features insights from Alla Valente. Read the full article here. Read more from Alla here.
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Marketplace – Why Are Big Corporations Splitting Up?

November 12, 2021
Marketplace: Dipanjan Chatterjee describes how consumer brand loyalty is influencing why large corporations like Johnson& Johnson and General Electric are splitting up their businesses. Read the full article here. Read more insights from Dipanjan here.
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Financial Times – Disney’s Streaming Growth Disappoints In Its Latest Quarter

November 10, 2021
Financial Times: Mike Proulx offers guidance on Disney’s latest earnings. His insights about Disney and the company’s Disney+ Day are also included in Adweek and Cheddar News. Read the full Financial Times article here. Get more insights from Mike here.
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CNN – Tips To Make Sure Your Gifts Aren’t Affected By Holiday Supply Chain Issues

November 9, 2021
CNN: Brendan Witcher shares tips for how to ensure gifts aren’t affected by holiday supply chain issues. Read the full article here. Read more from Brendan here.
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The Wall Street Journal – Marketers Bet NFTs Can Be More Than Just Publicity Stunts

November 7, 2021
The Wall Street Journal: VP & Research Director Mike Proulx breaks down obstacles brands may face as they enter the non-fungible token (NFT) space. Read the full article here. Get more insights from Mike here.
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Protocol – The Future Of Work Is Closer Than You Think

November 5, 2021
Protocol: James McQuivey outlines Forrester’s 2022 Future of Work Predictions in the publication’s Workplace Newsletter. Read the full article here. Read more from James here.
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The Guardian – Suez Canal to raise fees, heaping pressure on global supply chains

November 5, 2021
The Guardian: George Lawrie shares insights about how the Ever Given/Suez Canal disruption is still impacting global supply chain issues. Additional comments from Lawrie, Alla Valente, Glenn O’Donnell, Sandy Carielli, and Paul Miller about the ongoing supply chain crisis are also featured in articles from BBC Online, IT Brief Asia, ChannelLife Australia, and Security Brief New Zealand. Read the full Guardian article here. More insights on the global supply chain crisis here.
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The Wall Street Journal – Bed Bath & Beyond Names Its First Chief Customer Officer

November 4, 2021
The Wall Street Journal: As Bed Bath & Beyond announces its first Chief Customer Officer, Judy Weader describes how more companies are hiring for such roles to help boost their bottom line. Read the full article here. Get more insights from Judy here.
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The Wall Street Journal – Private Sector Urged To Review New Government Cyber Directive

November 3, 2021
The Wall Street Journal: Allie Mellen discusses the US Cybersecurity and Infrastructure Security Agency’s (CISA) new directive requiring federal agencies to fix known exploited vulnerabilities within specific time frames. Read the full article here. Read more from Allie here.