Media Coverage

Latest Media Coverage

Media Coverage

Forbes – Poshmark IPO: Resale Is Retail’s New Big Thing, But Its Customers Don’t Come Cheap

April 7, 2021
Forbes: VP & Principal Analyst Sucharita Kodali discusses online retailer Poshmark’s IPO and how the company will need to keep attracting users and turn them into active buyers and sellers in a cost-efficient manner to stay viable. Kodali’s insights on Poshmark and resale IPOs are also included in articles from Marketplace and Vogue Business, respectively.  Read the full article here.
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Reuters – Intel avoids outsourcing embrace, investigates hack of results

April 7, 2021
Reuters: VP & Research Director Glenn O’Donnell discusses Intel’s latest earnings, and how the company might solicit US government’s support to fund chip manufacturing in the US. Glenn was also quoted about Intel in Germany’s top tier business magazine Wirtschaftswoche. Read the full article here.
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Fortune – Why smart-city tech has lost its buzz

April 7, 2021
Fortune. Principal Analyst Michele Pelino speaks about how a lack of financial resources is prompting many local governments to scale back investments in smart city projects. Read the full article here.
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MarketWatch – Facebook beats expectations but warns of ‘cross currents’ in 2021

April 7, 2021
MarketWatch. Senior Analyst Jessica Liu discusses Facebook’s latest earnings, including how, despite the pandemic, the holiday quarter remained the tech giant’s biggest for ad spending. Read the full article here.
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Wirtschaftswoche – It’s the Software, stupid!

April 7, 2021
Wirtschaftswoche: VP & Principal Analyst Pascal Matzke weighs in on where technology in cars of the future come from and if automakers like BMW and Daimler can still play a vital role in the industry in an interview with Germany’s leading business magazine. Read the full article here.
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Australian Financial Review – Automation set to gut 1.5m jobs from Australian economy

April 7, 2021
Australian Financial Review: In an exclusive interview, the outlet features Forrester’s new research from Sam Higgins, Satish Meena, and J.P. Gownder analyzing the impact automation and AI will have on the future of jobs in Australia. As automation gets more advanced, some jobs will be lost, new ones will be created (1.7 million by 2030), and several others will transform into the gig [...]
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MIT Technology Review – The doctor will Zoom you now

April 7, 2021
MIT Technology Review: Speaking with this leading tech outlet, Principal Analyst Arielle Trzcinski describes how virtual care is “something we expect to become a mainstay of healthcare going forward,” especially given the pandemic.  Read the full article here.
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CNN – The pandemic forced a massive remote-work experiment. Now comes the hard part

April 7, 2021
CNN: In a new feature interview, Senior Analyst Andrew Hewitt discusses how workers and employers can expect to hit bumps in the road as they navigate a future hybrid workforce model. He adds when it comes to the workforce post-pandemic, remote work will no longer be considered a special perk. This also has also been syndicated to MSN. Read the full [...]
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The Economic Times – Many firms have no leadership to handle remote work: Report

April 7, 2021
ET HR World: Many companies still don’t have the leadership and management experience to handle remote work. This article features commentary from Andrew Hewitt, Katy Tynan, and David Johnson about how firms should build out their respective remote work strategies. DigiconAsia has also published a feature article quoting various Forrester analysts about a year of COVID-19 and what 2021 will look like as we keep adjusting to [...]
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Forbes – Email Still Trumps Slack—That’s Why Hackers Are Targeting Microsoft Exchange Servers

April 7, 2021
Forbes: In an article discussing why hackers target Microsoft Exchange email servers, VP & Principal Analyst Art Schoeller explains that the reason could be because “Exchange, whether in the cloud or on-premise, is almost a monopoly in businesses.” Read the full article here.
Pressespiegel

Handelsblatt – Wie Microsoft Hologramme in die Arbeitswelt bringen will

7 April 2021
Handelsblatt: The “Internet of Holograms could become the new standard and influence the future of work:” This German business daily has published insights from VP & Principal Analyst J.P. Gownder about Microsoft’s Mesh and mixed reality. Read the full article here.
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Le Monde – Cinq questions sur la pénurie historique des consoles et cartes graphiques

April 7, 2021
Le Monde: In an article about the historic shortage of consoles and graphics cards, the French daily shares insights from VP & Research Director Glenn O’Donnell about a global lack of semiconductors. Read the full article here.
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The Wall Street Journal – Twitter’s High Hopes for India Waver Under Government’s Heavy Hand

April 7, 2021
The Wall Street Journal: VP & Research Director Ashutosh Sharma describes the opportunities and challenges Twitter faces as the social media giant seeks overseas growth, especially in India. This article has also been syndicated to the Toronto Star. In a separate article for Bloomberg, Sharma discusses India’s attempts to govern how social media and streaming companies for business in India. This article [...]
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The Wall Street Journal – Twitter Shakes Off the Cobwebs With New Product Plans

April 7, 2021
The New York Times: Senior Analyst Jessica Liu speaks with the outlet about Twitter’s plans to expand operations and tools. This article has also been syndicated to Forbes India and Australian Financial Review. Read the full article here.
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CNBC – Young people have a popular pandemic pastime: Filling, then abandoning, e-commerce shopping carts

April 7, 2021
CNBC: Senior Analyst Emily Pfeiffer describes how retailer inventories are affected by consumers filling up e-commerce shopping carts but not seeing purchases through. Read the full article here.
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CNN – Coronavirus: Fact vs Fiction

April 7, 2021
CNN: CNN’s Chief Medical Correspondent Dr. Sanjay Gupta features Senior Analyst Andrew Hewitt on his award-winning daily news podcast, Coronavirus: Fact vs Fiction, to discuss return to work in a post-pandemic environment. In an episode entitled “The New 9 to 5,” Hewitt offers his predictions for the future of office work and what’s surprised him so far. Additional information about Hewitt’s appearance on the podcast, named one of Apple’s Biggest [...]
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The New York Times – The Robots Are Coming for Phil in Accounting

April 7, 2021
The New York Times: “With RPA, you can build a bot that costs $10,000 a year and take out two to four humans:” VP & Principal Analyst  Craig Le Clair offers his perspective about the growing viability of RPA bots as a featured source in noted tech columnist, robotics influencer, and New York Times bestselling author Kevin Roose’s latest column. Le Clair also shares [...]
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The Wall Street Journal – Year of Living Remotely: When 365 Days Went ‘Poof’ Into the Cloud

April 7, 2021
The Wall Street Journal: VP & Principal Analyst J.P. Gownder shares his perspective about how the home office has changed over the past year. With 40% of global companies feeling their IT infrastructure was prepared to handle remote work, there has been a “run” on videoconferencing software with most deployments conducted in “fire-drill fashion,” he adds. Read the full [...]
Pressespiegel

Süddeutsche Zeitung – Twitter: Von der Ratlosigkeit des Sauriers

7 April 2021
Süddeutsche Zeitung: Senior Analyst Jessica Liu speaks to the German daily Sueddeutsche Zeitung about Twitter’s latest acquisitions and in which direction the social platform could move going forward. Read the full article here.
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Business Insider – Pandemic pressure is causing marketers to fall back in love with traditional ad agencies

April 7, 2021
Business Insider: VP & Principal Analyst Jay Pattisall speaks with Business Insider about how marketers bringing talent in-house to replicate the work of an outside agency can be expensive and time-consuming. Read the full article here.