Press Release

27% Of Brands And Nine Industries Achieved Significantly Higher Scores; CX Differentiation Is The Key To Post-Pandemic Success CAMBRIDGE, Mass., June 15, 2020 – According to Forrester’s US 2020 Customer Experience Index (CX Index™) rankings, 27% of brands improved their CX Index scores over the past year, a significant jump compared to previous years marked by [...]

New Research To Be Unveiled At CX North America 2020 Will Help Organizations Recalibrate Customer Experience To Address Changing Customer Needs CAMBRIDGE, Mass., June 10, 2020 — Unprecedented levels of market uncertainty paired with new guidelines on how to serve customers during the pandemic are forcing brands to reimagine their interactions with customers. Aspects of [...]

Forrester Announces Full Conference Agenda For Virtual CX North America 2020 CAMBRIDGE, Mass., June 4, 2020 — Forrester today announced the guest keynote speaker, musical performer, and conference agenda for its CX North America 2020 virtual experience, which will be held from June 16–18, 2020. José Andrés, the acclaimed chef, humanitarian, author, TV personality, and educator, [...]

LONDON, June 2, 2020 — CIOs and tech leaders in Europe are facing an uncertain and rapidly deteriorating economic outlook as a result of COVID-19. With shrinking tech budgets and spending on software, tech outsourcing, and tech staff declining across all industries, organisations need to reassess their priorities and embrace adaptiveness in these times of constant change. To [...]

CAMBRIDGE, Mass., May 28, 2020 Forrester Research, Inc. (Nasdaq: FORR) today announced that Chief Executive Officer George Colony and Chief Financial Officer Michael A. Doyle will speak at the William Blair 40th Annual Growth Stock Conference on Thursday, June 11, 2020 virtually. George Colony and Michael Doyle will address the conference attendees at 11:00 AM [...]

Recently honored at Forrester’s SiriusDecisions Summit, these organizations put bold ideas into action to drive company performance CAMBRIDGE, Mass., May 27, 2020 — Forrester today recognized five B2B organizations that transformed their marketing positioning, strategy, and processes to drive business growth using SiriusDecisions frameworks. Executives from Cisco, CME Group, Gigamon, SAP + Qualtrics, and VMware Carbon [...]

This new offering will help companies in China build the skills they need to execute their customer experience strategy BEIJING, May 27, 2020 – Forrester today announced an extension to its CX Certification training program, a new Mandarin Chinese version of its globally acclaimed CX Foundations course designed to help CX professionals align and grow [...]

Six complimentary webcast sessions will bring together nine Forrester global thought leaders New Delhi, May 21, 2020 – As COVID-19 upends business plans for 2020, it is imperative that firms adapt quickly to this new normal. Forrester today announced its Pandemic Response Webcast Series 2020, which features six complimentary webcasts held from June 2-11 and [...]

SINGAPORE, May 15, 2020 — Forrester today announced that its annual Financial Services Summit in Singapore will be delivered as a week-long virtual event from May 26 – 29 — Forrester’s Asia Pacific Financial Services Webcast Week 2020. This inaugural webcast series will comprise of complimentary keynote presentations and panel discussions featuring a total of twenty leading Forrester analysts and industry [...]

Environmental factors are forcing a reliance on digital interactions, with 42% of B2B purchases now being made online  CAMBRIDGE, Mass., May 7, 2020 — Rapidly evolving environmental factors due to the coronavirus pandemic are driving profound changes in the behaviors of B2B buyers. This poses a risk to all B2B organizations unless they adapt quickly and [...]

Offline non-grocery retail will contract by 20%, while eCommerce sales will remain flat  CAMBRIDGE, Mass., April 30, 2020 — Forrester predicts that due to the coronavirus, global retail sales in 2020 will decline by an average of 9.6% globally, a loss of $2.1 trillion. Forrester also predicts that it will take four years for retailers to overtake pre-pandemic levels.  According to Forrester’s updated retail forecasts across North America, Asia, Europe, and Latin America, the impact of the coronavirus on retail sales will vary worldwide given the regional differences and considering that [...]

CAMBRIDGE, Mass., April 24, 2020 — Forrester Research, Inc. (Nasdaq: FORR) will broadcast its first-quarter earnings conference call at 4:30 p.m. Eastern time on Thursday, May 7, 2020. The call will be available at forrester.com. Investors who want to hear the call should log on at least 15 minutes prior to the broadcast. Participants may preregister for the call at https://forr.com/3bBlxZy. Instructions are [...]

Acclaimed professor Dr. Brené Brown and award-winning entrepreneur Johnny Earle, founder of Johnny Cupcakes, to headline Summit CAMBRIDGE, Mass., April 23, 2020 — Forrester today announced the conference agenda and guest keynote speakers for its SiriusDecisions Summit 2020, which will be held virtually from May 4–7, 2020. Summit 2020 is a must-attend event for B2B leaders [...]

CAMBRIDGE, Mass., April 20, 2020 — According to Forrester, many countries across North America and Europe are entering phase three (management) of the coronavirus pandemic, expected to last from mid-May through the end of the year 2020 and into the year 2021. During this phase, pandemic management protocols (PMPs) — ways of working, traveling, socially congregating, [...]

CAMBRIDGE, Mass., April 2, 2020 — Forrester today announced an update to its events lineup scheduled for the second quarter of 2020. Forrester previously announced that its SiriusDecisions Summit will be delivered as a virtual event. Today, the company announced that its CX Sydney and CX North America events will also be held virtually. Additionally, Forrester [...]

Attendees will get the full Summit experience; all keynotes, track sessions, marketplace, networking, and analyst interactions to be delivered virtually CAMBRIDGE, Mass., March 13, 2020 — Forrester today announced that its SiriusDecisions Summit 2020 will now be delivered as a virtual conference, starting May 4. The decision has been made in light of the COVID-19 [...]

CHICAGO and CAMBRIDGE, Mass., March 12, 2020 — HIMSS and Forrester today announced the results from a study that investigates adoption of consumer and employee experience capabilities within healthcare. Respondents were asked about their current strategies for improving both patient and provider experiences, and the perceived value of those programs. Based on insights from more than 170 U.S. [...]

Cambridge, Mass., February 13, 2020 . . . Forrester Research, Inc. (Nasdaq: FORR) today announced its 2019 fourth-quarter and full-year financial results. Fourth-Quarter Financial Performance Total revenues were $124.3 million for the fourth quarter of 2019, compared with $98.6 million for the fourth quarter of 2018. Research revenues increased 28%, and advisory services and events [...]

CAMBRIDGE, Mass., January 30, 2020 — Forrester Research, Inc. (Nasdaq: FORR) will broadcast its 2019 fourth-quarter earnings conference call at 4:30 p.m. Eastern time on Thursday, February 13, 2020. The call will be available at forrester.com. Investors who want to hear the call should log on at least 15 minutes prior to the broadcast. Participants may preregister for the call at https://www.yourconferencecenter.com/confcenter/PinCode/Pin_Code.aspx?100374&o=UomGQyfuonMQHz . [...]