Elizabeth Cullen
Researcher
Author Insights
Blog
Forrester’s GenAI Hack-A-Thon: Turning Hype Into Reality
At the recent Technology and Innovation Forum, Forrester challenged attendees to use GenAI tools to prepare for a high stakes presentation. Find out how it went in this post.
Blog
Two Forrester Waves™ Evaluate The Top Insights Services Providers
Struggling to meet the needs of data- and analytics-needs decision makers? There is help out there! Executives across industries recognize their organizations’ need for digital transformation — and the accompanying priority to become insights-driven. For many that’s easier said than done, however. Firms struggle with resource and talent requirements needed to deliver timely insights or to […]
Blog
Wanted: Professionals Involved In Their Firm’s AI Strategy — Take Forrester’s Latest Survey!
Forrester Launches New Survey On AI Adoption There’s no doubt that artificial intelligence (AI) is top of mind for executives. AI adoption started in earnest in 2016, and Forrester anticipates AI investments to continue to increase. Leaders are quickly waking up to AI’s disruptive characteristics and the need to embrace this emerging technology to remain […]
Blog
Wanted: Professionals Involved In Their Firm's AI Strategy — Take Forrester's Latest Survey!
Forrester Launches New Survey On AI Adoption There’s no doubt that artificial intelligence (AI) is top of mind for executives. AI adoption started in earnest in 2016, and Forrester anticipates AI investments to continue to increase. Leaders are quickly waking up to AI’s disruptive characteristics and the need to embrace this emerging technology to remain […]
Blog
Forrester Data Infographic: Who’s Driving AI Adoption In The Enterprise?
There’s no doubt that artificial intelligence (AI) and its underlying technology building blocks are top of mind for enterprises today. But who’s driving this change and its adoption within their organizations? On the surface, it may appear that AI is yet another technology that firms will expect their technology organization to champion, evaluate, and bolt […]
Blog
CDOs, CAOs (or Equivalent), We Want You!
Data leadership is proliferating. More than ½ of companies now have a chief data officer (CDO), and an almost equal number have a chief analytics officer (CAO). Many of those without these data leaders report plans to appoint one in the near future. Yet we’ve heard that data leadership roles today are not what they used […]
Blog
Forrester’s 2016 Predictions: Turn Data Into Insight And Action
Three of four architects strive to make their firms data driven. But well-meaning technology managers only deal with part of the problem: How to use technology to glean deeper, faster insight from more data — and more cheaply. But consider that only 29% of architects say their firms are good at connecting analytics results to […]