Business & IT Alignment
Business & IT alignment creates a virtuous cycle that unleashes the true power and potential of technology. Read insights on how to foster business & IT alignment.
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LogicMonitor Elevate 2026: AI Doesn’t Care About Your IT Silos — Neither Should You
At LogicMonitor Elevate 2026 in Chicago, one thing became clear: The company’s strategy is evolving from monitoring individual technologies toward orchestrating work, experiences, and outcomes. One of the biggest themes at Elevate wasn’t a single product announcement but the convergence of observability, digital employee experience management (DEXM), IT service management (ITSM), and AIOps. Vendors across […]
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Linux Foundation Analyst Summit: “Total Cost Of AI” Is The New Economics Of AI
At its October 8 analyst virtual summit, the Linux Foundation’s brought its technology value umbrella — Tokenomics, FinOps, Information Technology Asset Management (ITAM), and FinOps Open Cost and Usage Specification (FOCUS) — together around a bigger question: How do enterprises connect what AI costs to the business value it creates? Seven themes stood out. 1. […]
AI Wants 20% Of Your Budget. Now What?
Get Forrester’s 2027 Predictions guide for technology and security leaders to explore five shifts shaping investment, risk, and innovation.
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Global Manufacturing’s Software-Led Reset: From Cost Advantage To Adaptive Manufacturing
We’ve been working on a technology investment forecast for global manufacturing with our colleague Paul Miller. For decades, manufacturers used to compete through scale, labor arbitrage, and optimized global production networks. But tariffs, geopolitical fragmentation, workforce shortages, volatile energy prices, and rising customer expectations are now forcing them to rethink value creation. Software-defined manufacturing, industrial […]
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Forrester’s 2026 Technology Strategy Impact And Enterprise Architecture Awards Winners For NA
Forrester’s 2026 Technology Awards recognize organizations that are using technology strategy and enterprise architecture to drive meaningful business outcomes. This year’s North America winners showcase how leading firms are translating innovation, AI, and modernization efforts into measurable impact at scale.
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Choosing A Workday Services Partner? Evaluate The Firm And The People
Choosing a Workday partner requires evaluating both provider capabilities and delivery team quality. Learn how to reduce risk and improve outcomes.
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Forrester’s 2026 Technology & AI Award Winner For EMEA
Technology leaders across Europe, the Middle East, and Africa are under pressure to deliver more than just resilient technology systems and efficient IT operations. They are also expected to help their organisations grow, adapt, earn trust, and turn emerging technologies, especially AI, into measurable business outcomes. Forrester’s Technology & AI Award recognises an organisation that […]
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CIOs: XaaS Doesn’t Mean You Need Bigger Budgets
Global tech spend grew 30% from $4.0 trillion in 2020 to $5.2 trillion in 2025. Yet data from Information Services Group (ISG) indicates that spend per user was flat. In fact, the global spend per user benchmark from ISG fluctuated between $15,000 and $16,000 each year from 2020 and 2025. This suggests to CIOs that […]
Live Analyst Insights: Who Will Control AI In APAC?
Join Forrester analysts on Dec. 1 to explore how AI, sovereignty, trust, and geopolitical pressures will redefine technology and security decisions in 2027.
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Manufacturing’s AI Future Will Be Decided At The Gemba
Like us, you’ve probably noticed that over the past two years, most discussions about AI in manufacturing have focused on what LLMs can do for engineers, planners, and other knowledge workers. Vendors have showcased copilots that summarize documents, answer questions, and generate content. Those capabilities matter, but they may not be where manufacturers ultimately realize […]
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What Optimizely Customer Zero Teaches About Agentic AI Governance
This is the story behind writing Customer Zero Case Study: Optimizely Shows AI Success Requires Operating Model Governance. When I Went Looking For Agentic Marketing, I Found A Constraint Early in my career, my dad handed me a copy of The Goal by Eliyahu Goldratt. The book introduced me to the theory of constraints: Improve […]
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How Adobe Adapted To ChatGPT And Gemini Reshaping B2B Buying
To me, the most interesting part of Adobe’s customer zero story is that when AI disrupted how buyers learn, Adobe couldn’t buy a solution because the solution didn’t exist yet. This is a story of marketing and technology leaders adapting an operating model under pressure and feeding those lessons back into products. At Adobe Summit, […]
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What Large Enterprises Can Learn From The Department Of War’s $7 Billion Oracle Agreement
For years, enterprise software leaders focused on application transformation. Today, many are discovering that technology procurement may be the bigger obstacle to modernization. As organizations accelerate investments in AI, cloud platforms, enterprise applications, and cybersecurity, they often find themselves constrained by fragmented contracts, inconsistent licensing models, overlapping vendor agreements, and limited visibility into technology consumption. […]
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Five Key Findings From The Forrester Wave™: Workday Services, Q2 2026
The Workday services market has entered a new phase. Buyers are no longer looking solely for implementation partners that can deliver projects on time and on budget. Increasingly, they want strategic partners that can help them drive continuous transformation, operationalize AI, and maximize platform value long after go-live. In The Forrester Wave™ Workday Services, Q2 […]
2027 Predictions: Can You Control AI Without Slowing It Down?
Join Forrester analysts on December 10 to explore the 2027 predictions reshaping technology and security strategy, AI investments, risk, and governance.
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SAP’s EU Settlement Shifts ERP Customer Leverage
On July 9, SAP reached a settlement with the European Commission that closes an antitrust investigation into SAP’s maintenance and support practices for on-premises enterprise resource planning (ERP) software. Importantly, this was resolved through binding commitments rather than a finding of wrongdoing or a financial penalty, but customers should not mistake the absence of a […]
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Announcing The Forrester Wave™: IT Financial Management Software, Q2 2026 — Turn Insight Into Decisive Action
If your IT financial management (ITFM) solution only explains where the money went, it’s already obsolete. CIOs need help deciding what to do next, not better reports. In the recently published The Forrester Wave™: IT Financial Management Software, Q2 2026, we see a clear shift from cost transparency to decisioning. The leading vendors are moving […]
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Customer Zero Programs Prove That AI Works When Humans Change
I’m thrilled to announce new research, Customer Zero Programs Are A New Trust Test For Autonomous Execution: Why “Prove You Can Run It” Has Become The Gating Factor. I’m passionate about “customer zero” programs because they embody the authentic experience of an innovator that survived contact with reality and, as a result, has earned the […]
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What Technology Leaders Should Not Miss At Technology & Innovation Forum Central
Technology executives can maximize their time at Technology & Innovation Forum Central by focusing on the sessions and moments that matter most to their role. Prioritized recommendations highlight what to attend and where to invest time to drive real AI outcomes.
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Why Your AI Strategy Needs A DEXM Solution: Lessons From Nexthink’s Masters Of Experience
Last week at Nexthink’s Masters of Experience event in London, one theme came through clearly in every conversation I had with digital workplace leaders, IT practitioners, and experience innovators: The ways that organizations use digital employee experience management (DEXM) solutions are expanding. AI dominated the agenda — as expected. But the real story wasn’t about […]
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Survey Insights: How Business Applications Are Purchased
Get Forrester data on how business applications are purchased by IT and business stakeholders.
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Governance: New Strategy, Old Hands On The Wheel …
You know the pattern: I show up, tell a story from a seat I actually sat in, and we get into what it takes to lead technology when the official playbook and the real one are two different documents. Today’s topic is governance, which I realize is not the word that makes anyone lean in. Nobody pitches “Let’s talk about […]
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TeamViewer Connect: A Pragmatic Look At How IT Can Level Up DEX
TeamViewer Connect in New York City brought together TeamViewer leadership, customers, and digital employee experience (DEX) practitioners for a grounded discussion about what it really takes to “level up” DEX. Rather than focusing on product features, the event centered on operational maturity, outcome-based measurement, and the human impact of automation. From customer stories to practical […]
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