high tech
The challenge for high tech firms: Ditch the buzzwords, move past product talk, and develop a deep understanding of the issues and challenges of the buyers you are trying to serve. Read our advice.
Insights
Blog
Anaplan Buys Fluence To Round Out Enterprise Performance Management Suite
Anaplan announced plans to buy Fluence Technologies, a provider of financial close, consolidation, and reporting software. Get a brief analysis of how this deal could impact the broader market.
Blog
Global IT Services Spend Will Reach $2 Trillion By 2028
The IT services industry is often overlooked, even though it captures more than a third of annual global tech spend — some four times the annual spend on computer equipment. Forrester forecasts that by 2028, annual spend on IT services will reach $2 trillion.
Honor Your Tech Excellence With The Prestige Of A 2024 Forrester Award
We’re accepting nominations for our global 2024 Technology Strategy Impact and Enterprise Architecture Awards. Deadlines are approaching. Check out our award requirements and submit your nomination today.
Blog
Knowing When To Migrate To An Industry CRM
Industry CRMs are highly verticalized solutions. Despite their value, companies are slow to adopt them. Learn why you should consider them.
Blog
Introducing The Forrester Wave™: Workday Services, Q2 2024
In our 25-criterion evaluation of Workday services providers, we identified the most significant ones and researched, analyzed, and scored them. This blog introduces you to the report on how each provider measures up and helps enterprise technology leaders select the right one for their needs.
Blog
Intel Bets On AI Everywhere And Demand For Smaller, Targeted LLMs
Tech leaders are rethinking their strategic partnerships, because silicon matters again. That's why so much attention was paid to this year's Intel Vision conference. Get our key takeaways from the event including three intriguing Intel product announcements.
Blog
Microsoft Unbundling Teams From Microsoft 365 Is Just A Sneaky Price Hike
Microsoft announced recently that it was unbundling Teams from its various Microsoft 365 plans worldwide. Find out what is actually changing and what it means for customers, regulators, and Microsoft.
Blog
Google Chrome Settlement Shows The Power Of Privacy-Minded Consumers
The details of Google’s settlement in a multiyear lawsuit over Incognito mode became public this week. Find out what changes Google will make as a result of the settlement and what it means for marketers everywhere.
Avoid Zombie AI Projects With Our Best Practices
Download our AI myths and best practices guide. Learn how to avoid missteps, prioritize value, and move AI projects out of limbo with quick wins.
Blog
The Justice Department Accuses Apple Of Smartphone Monopoly
Apple is being accused of smartphone monopoly but its "walled garden" principles have helped build brand devotion and customer loyalty. Learn more about this complex situation in this blog.
Blog
NVIDIA’s GTC 2024: A Leap Into GenAI
Chipmaker NVIDIA announced some compelling new products and breakthroughs in AI infrastructure at its 2024 GPU Technology Conference. Get the details in this comprehensive review of the event.
Blog
GenAI Drives The Narrative, But A More Confident Tech Economy Is The Real Story Beyond The Q4 2023 Tech Services Earnings
Recent earnings announcements from tech service providers signal optimism about increased demand in 2024 and provide three lessons about artificial intelligence for technology executives.
Blog
Get Ready For Takeoff: Microsoft Copilot For Security
Microsoft announced the launch date of Copilot for Security. Find out what this means for security professionals and how you can prepare.
Blog
AWS Joins Google Cloud In Removing Egress Costs
Learn two key steps your IT org should take in light of this announcement from AWS.
Align Your Tech Architecture To Business Outcomes
Learn how Forrester’s Outcome-Driven Architecture Model can help you align your EA strategy to real business outcomes.
Blog
Key Shifts In Product Management For A Successful Hardware-As-A-Service Subscription Model
The subscription hardware model is here to stay and it requires a true mindset shift. Learn the pivotal role product management plays in the pivot to hardware-as-a-service.
Blog
Gemini For Google Workspace Plays The Long Game
Google recently announced its new generative AI solution for productivity, Gemini for Google Workspace. Can it compete with Microsoft Copilot? Here's what tech and business leaders need to know.
Blog
High-Performance IT: How IT Running Style Impacts Business Value
Style matters when running IT: too slow, and your business misses out on market opportunities; too fast, and you’re transforming operations that the business can’t fully utilize. Learn how the optimal balance of IT capabilities will let you run high-performance IT — the pursuit of continuously improving business results through technology.
Blog
High-Performance IT: Security Enters The Chat
You've heard about high-performance IT. Now learn how the CISO and the security organization fits into this new technology model.
Podcast
Is Too Much Tech Overburdening Clinicians?
How is the growing disconnect between tech leaders and clinicians contributing to burnout? Find out as Senior Analyst Shannon Germain Farraher explores the current and future state of technology in clinical settings.
Short On Skilled Tech Talent?
Get ahead of the talent crunch with our four-step guide to building adaptive pools of tech talent by focusing on finding skills instead of hiring for roles.
Blog
It’s Time For The 15th Annual Forrester Enterprise Architecture Awards!
Nominations are now open for Forrester's Enterprise Architecture Awards in partnership with the Open Group. Learn more about the awards and how your organization can apply.
Blog
TIER: Use Forrester’s Tech Insights And Econometric Research To Navigate 2024 Successfully
Get four key takeaways in this preview of Forrester’s latest tech insights and econometric research (TIER) to help your organization navigate the murky waters of 2024 and achieve growth.
Blog
Digital Sovereignty Is Changing The Cloud Market
Digital sovereignty offerings from cloud providers are getting more complicated. Get an overview of what's happening in the market and learn the benefits of defining digital sovereignty requirements early.
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