public cloud

Use of the public cloud is accelerating, supporting enterprise digital transformation efforts. Read our insights on how firms can leverage the power of the cloud while mitigating security vulnerabilities and other risks.

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VMware Customers: Brace For Impact

Tracy Woo November 22, 2023
With the VMware-Broadcom deal set for closing, what should you know? Learn five key things VMware customers can expect in the coming years.
Blog

Predictions 2024: AI Will Boost Big Cloud Players — But Threaten Them, Too

Lee Sustar October 30, 2023
The disruptive forces of AI will shake up the cloud market in 2024. Learn more in our 2024 cloud computing predictions.

2024 Tech Budget Missteps You’ll Want To Avoid

Explore benchmark data from Forrester’s 2024 Planning Guide reports for tech leaders to see where you’re over- or underinvesting.

Podcast

The Future Of Cloud

What It Means October 5, 2023
Recent, major shifts in the cloud space are prompting some technology leaders to review their cloud strategies. In this episode, Principal Analyst Lee Sustar provides his perspective on the future of cloud and how it may impact your technology roadmap.
Blog

Hyperscalers, It’s Time To FOCUS

Tracy Woo August 10, 2023
In late June, at FinOps X, the annual event hosted by FinOps Foundation, a big topic was the open source project FinOps Open Cost & Usage Specification (FOCUS), which aims to standardize the billing construct and presentation of cloud cost data. This is a BIG DEAL. In doing so, FOCUS will remove the complexity and […]
Blog

SAP To Raise On-Premise Annual Support Fees An Average Of 5% Effective January 2024

Akshara Naik Lopez August 9, 2023
Continuing the latest trend in price increases by major enterprise software vendors, SAP announced on July 26, 2023, that it will increase the annual support fees for SAP support agreements by roughly 5.0% (by local CPI rates, capped to 5%). This is on top of the previous increase announced in 2022 for an average support […]
Blog

Kubernetes: Innovation Enabler Or Implementation Detail?

Devin Dickerson July 20, 2023
The only thing more complex than running on Kubernetes is figuring out how to run containerized apps consistently across different environments without it. Find out more in this preview of our Technology & Innovation North America event.
Blog

The Rise Of DIY In FinOps

Tracy Woo July 18, 2023
One of the trends that emerged from FinOps X in San Diego is that DIY tooling is on the rise. Find out why Forrester typically tries to dissuade FinOps teams from taking this route.

Get Bullish On These 2024 Tech Budget Line Items

Download our 2024 Planning Guide for Technology Executives to learn where to halt legacy spending — and boost tech budgets to power the business growth agenda.

Blog

The Future Of Cloud: Abstracted, Intelligent, And Composable

Lee Sustar July 17, 2023
It’s been a great decade and a half for the cloud. Every tech executive I speak with wants to know what’s next — and not just in the next couple of years but the next decade. In my latest report, The Future Of Cloud, I lay it all out. In a nutshell, cloud is destined […]
Blog

Cloud Explosion: Propelling India’s Digital Growth Story

Biswajeet Mahapatra July 6, 2023
Government, healthcare, retail, supply chain and logistics, manufacturing and financial services will see an explosion in cloud adoption in India. We expect the Indian cloud market to see unprecedented growth of 24% in the coming year. Indian enterprises adopting public cloud have spent an average of ₹3.7 billion on it in the past 12 months. […]
Blog

Cloud Providers’ Focus On AI Hasn’t Paid Off … Yet

Lee Sustar June 28, 2023
The advent of the AI cloud has the potential to shake up the market by allowing current leaders and new challengers to focus on higher-margin services. Learn how in this blog post.
Blog

IBM Reups On FinOps With Its Apptio Acquisition

Tracy Woo June 26, 2023
Late Friday, The Wall Street Journal reported that IBM is in potential late-stage talks to acquire cloud cost management and optimization (CCMO) and IT financial management (ITFM)/technology business management (TBM) company Apptio for roughly $5 billion. If the deal closes, the value would be at more than twice Apptio’s previous purchase price of $1.94 billion […]
Blog

Announcing The Forrester Wave™: Functions-As-A-Service Platforms, Q2 2023

Devin Dickerson June 8, 2023
The functions-as-a-service (FaaS) market is developing rapidly as vendors elevate their offerings to meet enterprise needs. Driving demand is a shift from the cloud-born startup development shop to the large-scale enterprise, where FaaS platforms are helping developers rapidly deploy new capabilities into production without wrangling with Kubernetes clusters or building out application servers. To help […]

Align Tech Spending With 2024 Benchmarks

Download our 2024 Planning Guide for Technology Executives to learn how to drive growth with strategic tech budgeting.

Blog

Make The Case For FinOps

Tracy Woo May 17, 2023
While the prevailing macroeconomic conditions reinforce the need to control cloud spend, CFOs still require a solid business case for any net-new spend. Building a business case for FinOps is relatively straightforward with a fairly quick ROI. First, most companies just purchase a relatively inexpensive cloud cost management and optimization (CCMO) solution that adds efficiency, […]
Blog

The New Major Cloud Adopters: Financial Services

Tracy Woo May 1, 2023
Learn why financial services organizations are relying more on public cloud today for digital banking services.
Blog

Hybrid Cloud Is Hard To Manage

Tracy Woo April 20, 2023
Get actionable tips and guidance on how to manage the messy hybrid cloud environment.
Blog

Cloud Powers Retail Through The Economic Slowdown

Tracy Woo April 10, 2023
The retail industry was an early adopter of cloud and has continued to expand its use. Learn three key trends from our new report The State Of Cloud In Retail.
Blog

Announcements: Bring-Your-Own Rack Mainframes And Multiple-Personality Storage

Brent Ellis April 7, 2023
Learn why recent announcements from IBM and HPE show positive signs for hybrid cloud.
Blog

What’s Up With SAP’s Cloudification Strategy In Europe?

Dario Maisto April 6, 2023
Hear what customers are saying about the new SAP cloud strategy at the DSAG’s Technology Days event in Mannheim, Germany.
Blog

FinOps Is Getting A Seat At The Executive Table

Tracy Woo April 5, 2023
Earlier this year, I promised a slew of research on FinOps. Today, I published the first in this series, What Technology Executives Need To Know: FinOps. This report is especially timely, as FinOps is getting a front-row seat with executives globally across verticals and across organizations of all sizes. Amid a growing economic slowdown, efficiency […]
Blog

AI Reshapes The 2023 Forrester Wave™ Evaluation For CCaaS

Max Ball March 27, 2023
In the prior Forrester Wave™ evaluation on contact-center-as-a-service (CCaaS) providers in August of 2020, AI was mentioned offhand a few times. It was not, however, a factor in the Wave scoring at all. A few years changed everything. AI has taken center stage in this year’s Wave, providing new capabilities across many aspects of a CCaaS vendor’s offerings.
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