Media Alert

Offering highly competitive prices in a crowded marketplace, Outpost.com ranked No. 1 in the Computing category of the first ever Forrester PowerRankings announced today by Forrester Research, Inc. (Nasdaq: FORR). Forrester PowerRankings combine survey data from online consumers, rigorous shopping-experience tests, and unbiased expert analysis to provide objective rankings of the leading eCommerce sites. The [...]

Good prices and great site features pushed drugstore.com to the top of the Health category in the first ever Forrester PowerRankings announced today by Forrester Research, Inc. (Nasdaq: FORR). Forrester PowerRankings combine survey data from online consumers, rigorous shopping-experience tests, and unbiased expert analysis to provide objective rankings of the leading eCommerce sites. Trailing drugstore.com [...]

Forrester Research, Inc. (Nasdaq: FORR) today announced plans for the upcoming Forrester Marketing & New Media Forum, “Selling To Europe’s Digital Consumers,” to be held November 1-3, 1999, at the Beurs van Berlage in Amsterdam, Netherlands. This two-and-a-half-day Forum will focus on how companies can use technology to influence consumer shopping and boost online sales. [...]

As online energy trade flows through Internet marketplaces, new market forces will reshape the natural gas and electricity industries. In a recent Report, Forrester Research, Inc. (Nasdaq: FORR) predicted that by 2004, eMarketplaces will propel online energy sales to $266 billion by bringing about higher levels of efficiency in wholesale markets and enabling energy buyers [...]

Consumer adoption of eCommerce will continue to accelerate as 7 million Internet users make their first online purchases this year. With more than 17 million households shopping online by year-end, a new Report from Forrester Research, Inc. (Nasdaq: FORR) estimates that US online retail sales for 1999 will reach $20.2 billion. By 2004, Forrester predicts [...]

Forrester Research, Inc. (Nasdaq: FORR) today announced the agenda for the upcoming Forrester Marketing & New Media Forum, “Selling To Digital Consumers,” to be held September 28-30, 1999, at the Grand Hyatt New York in New York City. This Forum will focus on how retail, marketing, and new media executives can use the Internet and [...]

To meet the strategic needs of small businesses and Internet startups, Forrester Research, Inc. (Nasdaq: FORR) today announced its newest eResearch™ product — Baseline Research for Internet Entrepreneurs. Baseline Research is a series of bundled Forrester Reports that focus on key issues like Web site design and selling to online consumers. Designed to be purchased [...]

Forrester Research B.V. today announced the hiring of Lars Godell as a telecommunications research analyst. Godell joins the European offices of Forrester Research, Inc. (Nasdaq: FORR) from Telenor, the Norwegian incumbent telco, where he worked as a senior strategy advisor. “Lars brings to Forrester nearly five years’ experience analyzing the European and US telecom markets, [...]

Companies are figuring out how to sell goods over the Internet, but getting the goods to the customer is another story. As online orders from consumers and businesses soar past the 2 billion per year mark, Net sellers will be faced with logistics chaos. A new Report from Forrester Research, Inc. (Nasdaq: FORR) predicts that [...]

Despite cries that online ads don’t work, spending for Internet advertising will continue to grow at a furious pace. In a Report to be issued next week, Forrester Research, Inc. (Nasdaq: FORR) estimates that global spending for online advertising will reach $33 billion by 2004, one-third of which will be spent outside of the US. [...]